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Undergroundhiphop.com
Michael H. Zack; Ben Compaine; David T.A. WesleyCase IVEY-9B07M064-EEntrepreneurship, StrategyUndergroundhiphop.com (UGHH) was the leading source of independent hip-hop on the Internet. Although company revenues remained small compared to major online music retailers, the opening of a storefront in 2005 helped create new opportunities within the music industry, but also proved to be a drain on company resources. As the founder tried to expand the company, he faced a number of choices. However, his conservative financial strategy was limit...Starting at €8.20
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Polar Challenge
Rosanna Garcia; David T.A. WesleyCase IVEY-9B10A021-EEntrepreneurship, Marketing, StrategyPolar Challenge was a company that offered an annual 320 nautical-mile race to the magnetic North Pole organized by Arctic experts. It had been successful in the United Kingdom, establishing marketing partnerships with the BBC, Sony, Fujitsu and others. Polar Challenge saw the United States market as untapped potential for both sponsors and racers. In 2008, with the centennial of polar exploration approaching in 2009, the company decided to offer...Starting at €8.20
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Knauf Gips Iran and the Green Revolution (B)
David T.A. WesleyCase IVEY-9B14M092-EStrategySupplement to 9B14M091.Starting at €5.74
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Nypro Inc. (C): Nypro, A Jabil Company
David T.A. Wesley; Sheila Puffer; Olubunmi FaleyeCase IVEY-9B14N030-EFinanceSupplement to 9B14N028.Starting at €5.74
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Nypro Inc. (B): The Jabil Circuit Offer
David T.A. Wesley; Sheila Puffer; Olubunmi FaleyeCase IVEY-9B14N029-EFinanceSupplement to 9B14N028.Starting at €5.74
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Arla Foods and the Cartoon Crisis (C)
Henry W. Lane; Mikael Sondergaard; David T.A. WesleyCase IVEY-9B08M007-EStrategyJust as Arla Foods has re-established its reputation in the Middle East, another provocative cartoon is released in a Swedish paper and the communications director of Arla Foods must decide how the company will respond. This is a supplement to Arla Foods and the Cartoon Crisis (A), Ivey product 9B08M005.Starting at €5.74
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Arla Foods and the Cartoon Crisis (B)
Henry W. Lane; Mikael Sondergaard; David T.A. WesleyCase IVEY-9B08M006-EStrategyThe communications director of Arla Foods is hoping the decision to denounce to the cartoons will bring an end to the boycott. Instead, it brings complaints from Danish women's groups. This is a supplement to Arla Foods and the Cartoon Crisis (A), Ivey product 9B08M005.Starting at €5.74
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Wirecard (A): The Rise of German Fintech
David T.A. Wesley; Alexandra RothCase IVEY-W26095-EFinanceAfter Wirecard AG (Wirecard) collapsed in 2020, the financial technology (fintech) company, revealed as an elaborate fraud, came to be known as Germany’s Enron as investigators confirmed many of the concerns that had been raised by whistle-blowers and jouStarting at €8.20
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Power Gig: The Rise (and Fall) of Music Games
David T.A. WesleyCase IVEY-9B13A011-EMarketingThe chairman and chief executive officer of a manufacturer of entry-level musical instruments decides to take advantage of the popularity of music video games by creating a gaming division. After spending $30 million on product development, the company launches its first music video game just as the market for this subgenre has fallen into a steep decline. The case discusses the specific attributes of this music video game that may have doomed it...Starting at €8.20
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Netflix Inc.: Streaming Away from DVDs
Luis Alfonso Dau; David T.A. WesleyCase IVEY-9B12M040-EMarketing, StrategyThis case examines two of the leading video rental services in the United States, Blockbuster and Netflix, and how each adapted to changing technology and market forces. At the end of the case, Blockbuster has declared bankruptcy and Netflix has seen its first decline in subscribers since its founding in 1997. Netflix also faces a number of new threats, including illegal file sharing, rental kiosks, and new low-cost video-on-demand (VOD) services...Starting at €8.20