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The Responsible Manager (Spanish version)
Prahalad, C.K.Article HBS-F1001GLeadership and People ManagementManagers must remember that they are the custodians of society's most powerful institutions, and as such they must hold themselves to a higher standard. They must strive to achieve success with responsibility. He offers 11 specific pieces of advice intended to spur his listeners to reexamine their values before plunging into everyday routines. Among them are 1) Display a commitment to learning and developing yourself. 2) Put personal performance...Starting at €8.20
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Serving the World's Poor, Profitably (Spanish version)
Prahalad, C.K.; Hammond, AllenArticle HBS-R0209CEconomicsBy stimulating commerce and development at the bottom of the economic pyramid, multinationals could radically improve the lives of billions of people and help create a more stable, less dangerous world. Achieving this goal does not require MNCs to spearhead global social-development initiatives for charitable purposes. They need only act in their own self-interest. How? The authors lay out the business case for entering the world's poorest market...Starting at €8.20
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Cocreating Business's New Social Compact
Brugmann, Jeb; Prahalad, C.K.Article HBS-R0702D-EEconomicsThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Moving beyond decades of mutual distrust and animosity, corporations and nongovernmental organizations (NGOs) are learning to cooperate with each other. Realizing that their interests are converging, the two sides are working together to create innovative business ...Starting at €8.20