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Undergroundhiphop.com
Michael H. Zack; Ben Compaine; David T.A. WesleyCase IVEY-9B07M064-EEntrepreneurship, StrategyUndergroundhiphop.com (UGHH) was the leading source of independent hip-hop on the Internet. Although company revenues remained small compared to major online music retailers, the opening of a storefront in 2005 helped create new opportunities within the music industry, but also proved to be a drain on company resources. As the founder tried to expand the company, he faced a number of choices. However, his conservative financial strategy was limit...Starting at €8.20
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Polar Challenge
Rosanna Garcia; David T.A. WesleyCase IVEY-9B10A021-EEntrepreneurship, Marketing, StrategyPolar Challenge was a company that offered an annual 320 nautical-mile race to the magnetic North Pole organized by Arctic experts. It had been successful in the United Kingdom, establishing marketing partnerships with the BBC, Sony, Fujitsu and others. Polar Challenge saw the United States market as untapped potential for both sponsors and racers. In 2008, with the centennial of polar exploration approaching in 2009, the company decided to offer...Starting at €8.20
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Nypro Inc. (B): The Jabil Circuit Offer
David T.A. Wesley; Sheila Puffer; Olubunmi FaleyeCase IVEY-9B14N029-EFinanceSupplement to 9B14N028.Starting at €5.74
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Nypro Inc. (C): Nypro, A Jabil Company
David T.A. Wesley; Sheila Puffer; Olubunmi FaleyeCase IVEY-9B14N030-EFinanceSupplement to 9B14N028.Starting at €5.74
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Power Gig: The Rise (and Fall) of Music Games
David T.A. WesleyCase IVEY-9B13A011-EMarketingThe chairman and chief executive officer of a manufacturer of entry-level musical instruments decides to take advantage of the popularity of music video games by creating a gaming division. After spending $30 million on product development, the company launches its first music video game just as the market for this subgenre has fallen into a steep decline. The case discusses the specific attributes of this music video game that may have doomed it...Starting at €8.20
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Netflix Inc.: Streaming Away from DVDs
Luis Alfonso Dau; David T.A. WesleyCase IVEY-9B12M040-EMarketing, StrategyThis case examines two of the leading video rental services in the United States, Blockbuster and Netflix, and how each adapted to changing technology and market forces. At the end of the case, Blockbuster has declared bankruptcy and Netflix has seen its first decline in subscribers since its founding in 1997. Netflix also faces a number of new threats, including illegal file sharing, rental kiosks, and new low-cost video-on-demand (VOD) services...Starting at €8.20
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Masschallenge, Inc.: Launching a Non-profit Business Accelerator (B)
Gordon K. Adomdza; David T.A. WesleyCase IVEY-9B13M014-EEntrepreneurship, StrategyThis is a supplement to MassChallenge, Inc.: Launching a Non-Profit Business Accelerator (A), product 9B13M013.Starting at €5.74
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Masschallenge, Inc.: Launching a Non-profit Business Accelerator (A)
Gordon K. Adomdza; David T.A. WesleyCase IVEY-9B13M013-EEntrepreneurship, StrategyMassChallenge Inc. is a large non-profit startup accelerator that connects new ventures with other stakeholders within an established business ecosystem. For this new company to engage stakeholders in the numbers envisaged and create a crowd-sourced deal management system, the founders need to develop a model that brings in as many quality or attractive startups as possible. Instead of taking equity in participating ventures as traditional accele...Starting at €8.20
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Religion in the Workplace: Tyson Foods, Inc.
Alexandra Roth; David T.A. WesleyCase IVEY-9B11C032-ELeadership and People ManagementThe case discusses an American food processor that embraced faith in the workplace, which helped to increase employee satisfaction and reduce turnover. Recently, Tyson Foods had sought to broaden its religious accommodation to reflect the changing demographics of its employees. At the time of the case, Christian fundamentalism was the predominant religion of Tyson and many employees and community members reacted negatively to the company’s effort...Starting at €8.20
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YvesCreations LLC: Alex Goes to Hollywood
David T.A. Wesley; Christopher J. RobertsonCase IVEY-9B09M087-EEntrepreneurship, StrategyA young entrepreneur with a passion for filmmaking moved to Los Angeles and set up his own film production. The film, entitled Movin 'In, had many of the ingredients of a successful motion picture. It had an international cast, talented and well-known stars, top rate production value, and a likeable story. However, he soon learned that these were not the only factors required for a successful movie. After years of hard work and an investment of n...Starting at €8.20