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LaundryWala: Scaling up an On-Demand Laundry Start-Up
Neena Sondhi; Chhavi MehtaCase IVEY-9B18A064-EEntrepreneurship, MarketingLaundryWala was an online, on-demand laundry service provider in the suburbs of Delhi, India. In 2018, three years after its inception, the firm had more than 30,000 individual and business customers. The 33-year-old owner had to make quick strategic deciStarting at €8.20
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LaundryWala: Scaling up an On-Demand Laundry Start-Up - Teaching Note
Neena Sondhi; Chhavi MehtaTeaching Note IVEY-8B18A064-EMarketingTeaching note for product 9B18A064.Starting at €0.00