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Which Products Should You Stock
Fisher, Marshall; Vaidyanathan, RamnathArticle HBS-R1211J-EService and Operations ManagementGetting product assortment right isn't easy, yet it's absolutely critical to retail success. Unlike inventory management and pricing, where retailers have lots of data and analytical tools to guide decision making, assortment optimization is still much more art than science. And making the wrong call can be disastrous. A new approach to assortment planning addresses this deficiency. The foundation for the approach is the notion that most of the t...Starting at €8.20