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Your Star Salesperson Lied. Should He Get a Second Chance? (HBR Case Study and Commentary)
Puri, SandeepArticle HBS-R1905M-EBusiness Ethics and Corporate Social ResponsibilityThe CEO of a fictional pharmaceutical marketing company in India has positioned the company as the ethical alternative to its competitors, going as far as to change the company's tagline from "Health for everyone" to "Health with integrity." So when he learns that the firm's star salesperson fudged the numbers on a recent report, the CEO has to decide whether or not to sack him. Is firing the salesperson the right thing to do or should he be give...Starting at €8.20