This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
Kindred Home Care: Choosing Growth Options
David Barrett; Ramasastry ChandrasekharCase IVEY-9B19D024-EEntrepreneurship, Service and Operations Management, StrategyIn June 2017, the chief executive officer (CEO) of Kindred Home Care, a home care company in the Canadian province of New Brunswick, bordering the United States, was grappling with three options for scaling up operations—take the familiar acquisition routStarting at €8.20
-
South East Grey Community Health Centre: Journey to Rural Expansion
David Barrett; Vania SakelarisCase IVEY-9B20D008-EEntrepreneurship, Service and Operations ManagementIn 2019, the clinical director of the South East Grey Community Health Centre was conflicted about whether to proceed with presenting the chief executive officer with a proposal to expand the health centre's primary services to a satellite location in theStarting at €8.20
-
InteraXon Inc.'s Muse: Aligning the Supply Chain
David Barrett; Ramasastry ChandrasekharCase IVEY-9B17D011-EEntrepreneurship, Service and Operations Management, StrategyIn 2016, the chief operating officer (COO) of InteraXon Inc., a Toronto-based technology start-up in the health and wellness sector, needed to put together a revised supply chain that was consistent with the company’s new strategic plan. InteraXon’s flagship product was a lightweight headband called Muse, aimed at measuring the wearer’s brain activity. The COO needed to keep in mind two major requirements of the new plan: a) the company would be ...Starting at €8.20
-
Launching and Marketing a Private Hospital in Hong Kong: CUHK Medical Centre - Teaching Note
David Barrett; Hong Fung; Pong Yuen Howard Lam; Hang Yee Rosette Leung; Jacky Wing Kin TangTeaching Note IVEY-W33643-EEntrepreneurship, MarketingTeaching note for product #W33642Starting at €0.00
-
Launching and Marketing a Private Hospital in Hong Kong: CUHK Medical Centre
David Barrett; Hong Fung; Pong Yuen Howard Lam; Hang Yee Rosette Leung; Jacky Wing Kin TangCase IVEY-W33642-EEntrepreneurship, MarketingOpened in January 2021, the medical centre of the Chinese University of Hong Kong (CUHK), CUHK Medical Centre (CUMC), was a non-profit teaching hospital wholly owned by the university. In December 2022, Professor Hong Fung, the executive director and chief executive officer, knew that the CUMC board of directors would soon be asking how he was going to ensure that the privately operated CUMC would remain financially sustainable while still achiev...Starting at €8.20