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The Jia Wu Expansion
Alegre, Inés; Canela, Miguel ÁngelFocused Case ADFC-3-EDecision Analysis, MarketingSales forecasting is needed for planning. This case describes a situation in which monthly sales forecasts can be produced using very elementary methods. The case may be used as an introduction to this topic. Ideally, it should be followed by other cases in which more advanced methods should be employed. The objective of the case is to illustrate a simple forecasting method for monthly sales data. The data set, supplied in an Excel file (jiawu-a...Starting at €8.20
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The Jia Wu Expansion - Teaching Note
Alegre, Inés; Canela, Miguel ÁngelTeaching Note ADT-31-EDecision Analysis, MarketingThe Jia Wu Expansion is a teaching note that accompanies the case of the same title. It proposes a set of questions that can serve as the foundation for discussion of the case and it delivers step-by-step solutions to those questions. Sales forecasting is needed for planning. This case describes a situation in which monthly sales forecasts can be produced using very elementary methods. The case may be used as an introduction to this topic. Ideal...Starting at €0.00
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San Francisco: Real Estate Valuation
Ibarra, Alberto; Alegre, Inés; Moleskis, MelinaFocused Case ADFC-6-EDecision AnalysisAn MBA has to help a friend indentify real estate properties that could be a good investment for medium or long term returns. The MBA has access to properties listings and that can be included in a regression model to predict pricing and when compared versus listed prices, allow the identification of investment opportunities.Starting at €8.20
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Microsoft Excel Essentials I
Alegre, Inés; Serrano, Alejandro; Alonso, ClaraTechnical Note ADN-289-EDecision AnalysisThis technical note presents some useful functions of Microsoft (MS) Excel© that all managers should be familiar with. MS Excel is the tool of choice for most types of business computations as it is very powerful, yet simple enough to be easily used. Having a basic knowledge on how to perform calculations or draw graphs in a MS Excel spreadsheet is a useful skill that can be applied in many business situations. MS Excel has hundreds of formulas ...Starting at €8.20
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Miles Everson at PricewaterhouseCoopers
Eccles, Robert G.; Lane, DavidCase HBS-410062-ELeadership and People ManagementMiles Everson, a partner at PricewaterhouseCoopers (PwC), is the Global Engagement Partner (GEP) for a large U.S. financial institution and about to take over this role for a much larger global financial institution. The GEP role is a critical one at PwC. GEPs have responsibility for the firm's largest and most important clients. They must manage a vast external network of client employees and an equally vast internal network of the firm's employ...Starting at €8.20
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Mayhem on Madison (B)
Kohn, A. Eugene; Lane, DavidCase HBS-208102-EFinanceExplains the approvals and construction process for a building to be constructed against neighborhood opposition above an operating bank branch in New York City.Starting at €5.74
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The Sales Trend at Guarini
Osuna, Ignacio; Alegre, Inés; Canela, Miguel ÁngelCase AD-370-EDecision AnalysisGuarini, a European supermarket brand, has about 150 stores in Spain. Being able to track about a 70% of the purchases through customer debit cards, Julia García, Guarini's marketing director for Spain, feels herself compelled to exploit Guarini's database, which still remains largely underused. She plans a pilot study using data from one of the stores located in Barcelona. She collects weekly sales data covering two years and tries to estimate f...Starting at €8.20
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Global Knowledge Management at Danone (A) (Abridged)
Edmondson, Amy C.; Lane, DavidCase HBS-613003-EService and Operations ManagementThis case explores French consumer goods company Danone's novel approach to knowledge management. In 2007, Human Resource Chief (Executive Vice President) Franck Mougin assessed the company's knowledge-sharing tools and considers his options going forward. Through informal knowledge marketplaces and sharing networks, Danone had helped managers connect with each other and share good practices peer-to-peer, rather than relying on traditional hierar...Starting at €8.20
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HR Analytics at Barney
N'Guessan, Marie Noelle; Alegre, Inés; Canela, Miguel ÁngelCase AD-369-EAccounting and Control, Decision Analysis, Leadership and People ManagementBarney Consumer Products (BCP) is a large company based in South Africa. The company's performance has worsened in the last couple of years, and the different departments blame each other. The Human Resources (HR) department manager suggest that the decrease in performance could be driven by a decrease in employee performance due to lack of motivation and stress. The board asks the HR manager to provide some data to back up his intuition. The HR ...Starting at €8.20
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High Wire Act: Credit Suisse and Contingent Capital, Teaching Plan
Rose, Clayton; Lane, DavidTeaching Note HBS-313048-EThis teaching plan is designed to be used in conjunction with the case "High Wire Act: Credit Suisse and Contingent Capital," (A) and (B), HBS Nos. 312-007 and 312-008, to help faculty deepen student comprehension of business issues and energize classroom discussion.Starting at €0.00