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Lincoln Financial Group (B): Making LFD a Reality (Spanish version)
Godes, David B.; Lane, DavidCase HBS-513S25MarketingLFG reorganizes its business in order to improve customer intimacy. However, to implement the strategy, they need to effect significant changes in the skills of their salespeople. This case series straddles human resource management, corporate strategy, and sales management by exploring the link between a shift in the firm's overall strategy (customer intimacy), the structural implementation of this strategy in the form of the creation of a new d...Starting at €5.74
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Leadership Development at Goldman Sachs (Spanish version)
Groysberg, Boris; Snook, Scott A.; Lane, DavidCase HBS-416S10Leadership and People Managementlocation, faculty, content, format, method, target audience, governance, and sponsorship. No one sitting on the management committee had relied on a formal leadership program to reach the top. How skeptical might they be? How do you convince hard-nosed bankers to leave their desks and invest precious time focusing on what many perceived as "soft" issues?Starting at €8.20