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China Mobile's Rural Communications Strategy, Teaching Note
Kirby, William C.; McFarlan, F. WarrenTeaching Note HBS-311060-ETeaching Note for 309034.Starting at €0.00
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Google Cloud Platform: Cloud Storage
Lichtendahl, Kenneth C. Jr.; Andrasko, Joe; Boatright, BenjaminTechnical Note DARDEN-QA-0941-EDecision AnalysisGoogle Cloud Platform (GCP) offers Cloud Storage, a popular cloud computing resource for data storage. This note provides information about uploading data to Cloud Storage, creating BigQuery tables from data found in Cloud Storage, previewing files in Cloud Storage, and sharing Cloud Storage buckets.Starting at €8.20
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Sealed Air China, Teaching Note
Abrami, Regina; Kirby, William C.; McFarlan, F. WarrenTeaching Note HBS-310088-ETeaching Note for [308051].Starting at €0.00
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China Netcom: Corporate Governance in China (A) and (B), Teaching Note
Abrami, Regina; Kirby, William C.; McFarlan, F. WarrenTeaching Note HBS-311018-ETeaching Note for 308027 and 308091.Starting at €0.00
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FanShop
Lichtendahl, Kenneth C. Jr.; Andrasko, Joe; Boatright, BenjaminExercise DARDEN-QA-0887-EDecision AnalysisThis exercise explores customer transaction data generated from a business owner's website and illustrates the added benefit of basic data analytics practices used to uncover business insights. Students discover the business's purchase trends when they answer the provided questions by writing SQL queries. The questions guide students to determine which product offerings the business should promote and which customer segments to target. Additional...Starting at €8.20
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Gome Electronics: Evolving the Business Model
McFarlan, F. Warren; Kirby, William C.; Abrami, ReginaCase HBS-308026-EAfter 20 years of expansion, Gome Electronics has become China's largest consumer electronics retailer. It has opened stores in almost every province in China, acquired some of its competitors, and went public in Hong Kong. However, it has begun to experience a slowdown in growth as sales per-square-meter have declined. The company is now being challenged to develop new ideas for growth, including experimenting with its product mix, renegotiating...Starting at €8.20
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Google Cloud Platform: BigQuery
Lichtendahl, Kenneth C. Jr.; Andrasko, Joe; Boatright, BenjaminTechnical Note DARDEN-QA-0929-EDecision AnalysisGoogle Cloud Platform (GCP) offers a popular cloud computing resource for writing Structured Query Language (SQL) queries. The resource is called BigQuery. This note provides step-by-step information about accessing BigQuery and using it to upload and explore data. It also includes a quick-start guide.Starting at €8.20
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Introduction to Tableau
Lichtendahl, Kenneth C. Jr.; Andrasko, Joe; Boatright, BenjaminTechnical Note DARDEN-QA-0940-EDecision AnalysisTableau is a powerful visualization software that supports the data analysis process. The program allows users to create custom visualizations from datasets of all sizes and types using a simple drag-and-drop interface. This note introduces new users to Tableau by providing guidance on connecting to data, exploring the interface, and creating a number of common visualizations.Starting at €8.20
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Why China Can't Innovate
Abrami, Regina; Kirby, William C.; McFarlan, F. WarrenArticle HBS-R1403J-EChina has no lack of entrepreneurs, market demand, or wealth, but can the country succeed in its quest to become the world's innovation leader? For nearly 40 years, the government has been establishing research programs and high-tech zones, encouraging domestic firms to boost their innovation capacity, and helping colleges and universities flourish. Recently it declared its intention to transform China into "an innovative society" by 2020 and a w...Starting at €8.20
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DIY Zillow
Lichtendahl, Kenneth C. Jr.; Boatright, Benjamin; Andrasko, JoeCase DARDEN-QA-0931-EDecision AnalysisThis case examines a realtor’s attempt to improve an online residential real estate website’s mapping and home estimation features. With the help of a data scientist, the two professionals work to create an interactive map that provides greater filtering capabilities and improved school boundary views, allowing clients to easily locate homes in their desired school districts. In addition to the visualization enhancements, they also build a simple...Starting at €8.20