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Airbus and Boeing: Superjumbo Decisions
Bodily, Samuel E.; Lichtendahl, Kenneth C. Jr.Case DARDEN-QA-0720-EDecision AnalysisSet in 1999, this case allows students to put themselves in the positions of both Airbus and Boeing as Boeing considered how to respond to Airbus's decision to announce its plans to proceed or not with the $10 billion development of the world's first commercial superjumbo jet, the Airbus A3XX. Boeing was considering a development effort to "stretch" its 747 jumbo jet into a larger superjumbo version, the 747-X. At the time, the two companies' wid...Starting at €8.20
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SnackChips in China
Bodily, Samuel E.; Lichtendahl, Kenneth C. Jr.; Clemen, RobertCase DARDEN-QA-0698-EDecision AnalysisThis case is intended to work well as an exam or a capstone for a course on decision analysis, simulation, real options, and game theory. It explores a conventional snack-chip marketer's strategy in China for promoting and advertising a recently acquired healthy snack-chip brand in mid-2002. The marketer has some key decisions to make, now and in the future, about a range of marketing expenditures in the context of an exciting emerging market and...Starting at €8.20
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Kelly Solar - Teaching Note
Lipson, Marc L.; Bodily, Samuel E.; Lichtendahl, Kenneth C. Jr.Teaching Note DARDEN-F-1614TN-EFinanceTeaching note for product F-1614Starting at €0.00
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Kelly Solar
Bodily, Samuel E.; Lipson, Marc L.; Lichtendahl, Kenneth C. Jr.Case DARDEN-F-1614-EFinanceA small start-up company must make additional investments to maximize its firm value. But the company owner will not make this investment unless she can renegotiate outstanding debt claims. Solving this "debt overhang" problem through negotiation is the focus of the case. In this context, students are exposed to a variety of issues: the nature of financial claims, bargaining and negotiation fundamentals, and agency costs of debt.Starting at €8.20
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Gestión de riesgos en el Wellfleet Bank: Abreviado
Mikes, AnetteCase HBS-112S01Accounting and ControlEste caso motiva un debate sobre el papel de las funciones del personal, tales como la gestión de riesgos: ¿qué significa para ellos ser independiente, y al mismo tiempo, para asociarse las líneas de negocio? El caso describe el proceso de evaluación de riesgos en la división de banca corporativa del Banco Wellfleet (ECP. 2006-2009) en torno a una propuesta de negocios ilustrativo en el negocio de préstamos corporativos, e ilustra la decisión des...Starting at €8.20
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Jet Propulsion Laboratory, Teaching Note
Mikes, AnetteTeaching Note HBS-110091-EAccounting and ControlTeaching Note for 110031.Starting at €0.00
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Risk Management at Wellfleet Bank: Deciding about
Mikes, AnetteTeaching Note HBS-114085-EFinanceTeaching Note for 109071.Starting at €0.00
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How Experts Gain Influence
Mikes, Anette; Hall, Matthew; Millo, YuvalArticle HBS-R1307E-ELeadership and People ManagementIn theory, the risk management groups of two British banks--Saxon and Anglo--had the same influence in their organizations. But in practice, they did not: Saxon's was engaged in critical work throughout the bank, while Anglo's had little visibility outside its areas of expertise. In their study of these two financial institutions, the authors identified four competencies--trailblazing, toolmaking, teamwork, and translation--that help functional l...Starting at €8.20
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Capitalizing for the Future: HSBC in 2010, Teaching Note
Mikes, AnetteTeaching Note HBS-114100-EAccounting and ControlTeaching note for case 112097.Starting at €0.00
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Auditing in the post-Sarbanes-Oxley World
Mikes, Anette; Yu, Gwen; Hamel, DominiqueCase HBS-112059-EAccounting and ControlNo abstract available.Starting at €8.20