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Viet Nipa: A Young Entrepreneur’s Sweet Endeavour - Teaching Note
Nadine de Gannes; Angela He; Arzoo SethiTeaching Note IVEY-8B21A015-EMarketingTeaching note for product 9B21A015.Starting at €0.00
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Dovernet, Teaching Note
Simons, Robert L.; Kindred, NatalieTeaching Note HBS-113011-EAccounting and ControlTeaching Note for 112061.Starting at €0.00
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PAREXEL International Corp.: Stages of Innovation, Teaching Note
Herzlinger, Regina E.; Kindred, NatalieTeaching Note HBS-312057-ETeaching Note for 311-068 and 311-087.Starting at €0.00
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Dovernet
Simons, Robert L.; Kindred, NatalieCase HBS-112061-EAccounting and ControlThis case illustrates the implications of using stringent performance measurement systems to create performance pressure, motivate employee achievement, and sharpen a firm's competitiveness. It opens by describing the downsides of the ruthlessly competitiStarting at €8.20
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Merck: Managing Vioxx (A)
Simons, Robert L.; Rosenberg, Kathryn; Kindred, NatalieCase HBS-109080-EKnowledge and CommunicationThis two-class case series allows students to stand in the shoes of CEO Ray Gilmartin during the unfolding stages of a reputational crisis. Merck's mission statement claims to "put patients first," but the company is widely criticized for putting profit bStarting at €8.20
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Worn Again Technologies: Replicating a Circular Model
Nadine de Gannes; R. ChandrasekharCase IVEY-W33924-EStrategyIn June 2022, the chief executive officer (CEO) of Worn Again Technologies (Worn Again), a polymer recycling technology company based in London, United Kingdom, was examining the way forward with a new technology that the company had developed and fine-tuned. The technology had been tested successfully at the company’s demonstration plant in Switzerland and was capable of processing fifty thousand tons of material per year. The CEO now needed to ...Starting at €8.20