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PG&E and the First Climate Change Bankruptcy
Gilson, Stuart C.; Abbott, Sarah L.Case HBS-221057-EFinanceIn early 2020, the California-based utility PG&E filed a second amended plan of reorganization. PG&E had filed for Chapter 11 bankruptcy in the face of more than $30 billion of legal claims brought against it for its alleged role in causing California wildfires. The plan had the support of key creditors and shareholders and a court-appointed committee representing the wildfire victims. However, it faced strong opposition from California's governo...Starting at €8.20
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THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)
Avery, Jill; Israeli, Ayelet; von Maur, EmmaCase HBS-521070-EMarketingTHE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women's fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on her style preferences, size, and budget. When a woman downloaded THE YES app, she embarked upon an interactive shopping journey that leveraged a fun, easy, gamified user experience ...Starting at €8.20
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THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI), Teaching Note
Israeli, Ayelet; Avery, JillTeaching Note HBS-521097-EMarketingTeaching note for case 521070.Starting at €0.00
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Credit Suisse Group: Managing Equity Research as a Business
Groysberg, Boris; Healy, Paul M.; Abbott, Sarah L.Case HBS-410073-ELeadership and People ManagementIn 2003, in the midst of industry turmoil and company-specific challenges, Stefano Natella was named Global Head of Equity Research at Credit Suisse. Over a six-year period, Natella implemented and refined a new methodology for valuing equity research analysts, both individually and as a collective unit. Natella's system, known as the 'Scorecard' was also used as the basis for compensating, hiring, and promoting analysts. Over time, the Scorecard...Starting at €8.20
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Gerson Lehrman Group: Managing Risks
Groysberg, Boris; Healy, Paul M.; Abbott, Sarah L.Case HBS-412004-EIt was June 2011 and Alexander Saint-Amand, President and CEO of Gerson Lehrman Group, the largest expert network firm globally, has found his firm once again in the midst of controversy. This controversy centered around a number of insider trading cases that had been brought against consultants working for competing expert network firms. While GLG was in no way implicated in these cases, and GLG had invested significantly in its compliance polic...Starting at €8.20
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Transpower New Zealand: Evaluating Board Performance
Groysberg, Boris; Healy, Paul M.; Abbott, Sarah L.Case HBS-416024-ELeadership and People ManagementMark Verbiest, Chairman of Transpower New Zealand, initiated a performance review of Transpower's board of directors. The review, which took four months to complete, provided board members with individualized feedback on their performance, as well as information on how the overall board functioned as a team. As Verbiest considered the feedback from this process he questioned, was Transpower's board operating at optimal performance levels? Was Tra...Starting at €8.20
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Morgan Asset Management
Groysberg, Boris; Healy, Paul M.; Abbott, Sarah L.Case HBS-411058-EAccounting and ControlIt is 2010 and Guillermo Araoz, the equity research director at Morgan Asset Management (MAM), is considering his research budget for the year. Due to recent declines in the equity markets and MAM's sale of its mutual funds business, MAM has seen a decline in its assets under management, and consequently, in its research budget. The case describes the investment process at MAM, including how stocks are selected and portfolios are constructed, and...Starting at €8.20
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A.P. Moller-Maersk Group: Evaluating Strategic Talent Management Initiatives, Teaching Note
Groysberg, Boris; Abbott, Sarah L.; Abrahams, RobinTeaching Note HBS-414069-ELeadership and People ManagementTeaching Note for 412147. This teaching note is an accompaniment to the case, A.P. M ller-Maersk Group: Evaluating Strategic Talent Management Initiatives. The case reviews the talent management issues being discussed at Maersk Group, a global conglomerate with large shipping and oil & gas businesses.Starting at €0.00
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Away: Scaling a DTC Travel Brand
Avery, Jill; Fuller, Joseph B.Case HBS-520051-EMarketingAway, a direct-to-consumer, digital native e-commerce seller of travel luggage, is debating how to invest its latest round of venture funding. How quickly could and should Away scale and what were the most promising growth trajectories to maximize its potential? Three decisions face the founders. Should Away continue to invest in driving growth in suitcases and other travel bags or was it time to begin to expand into other adjacent travel categor...Starting at €8.20
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Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
Avery, Jill; Israeli, AyeletCase HBS-519011-EMarketingThe Inside the Case video that accompanies this case includes teaching tips and insight from the author (available to registered educators only). As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a valuation of $200 million and debating changes to them that will allow th...Starting at €8.20