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Do You Really Want to Be an eBay
Hagiu, Andrei; Wright, JulianArticle HBS-R1303J-EStrategyLured by the success of marketplaces such as eBay, many companies have tried operating as multisided platforms, which let buyers and sellers transact directly with one another. But resellers--which acquire and then resell products and services--often fare better. To determine the right position on the continuum between pure reseller and pure multisided platform, companies must consider four factors: 1) Scale effects. Amazon draws on its formidabl...Starting at €8.20
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Meridian Systems
Cespedes, Frank V.; Roberts, Michael J.Case HBS-918533-EEntrepreneurshipThe Meridian Systems case focuses on a start-up in the restaurant point of sale (POS) systems market. In early 2018, Meridian is getting ready to roll out a POS system based on a new technology-a tablet-based, Wi-Fi-enabled POS system (the "tablet" system, or GingerSnap). This product has a far lower price point than Meridian's existing terminal-based system does. It also has a different target customer. The company's leadership is thus faced wit...Starting at €8.20
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Pursuing the Network Strategy (A) (Spanish version)
Tushman, Michael L.; Roberts, Michael J.; Kiron, DavidCase HBS-410S19Leadership and People ManagementDescribes the evolution of USA TODAY Online, the electronic version of the newspaper, within the organizational structure of the newspaper. Describes the tensions and issues that develop and the pressure from the Online division to be spun off. At the same time, CEO Tom Curley sees a greater strategic need for integration. Poses the question of what degree or type of strategic integration is required, what degree of organizational integration thi...Starting at €8.20
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Analyzing New Venture Opportunities
Roberts, Michael J.Case HBS-809163-EEntrepreneurshipThe note describes a systematic process for framing and researching the issues that should be analyzed in the course of considering a new venture idea.Starting at €8.20
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Hotel Vertu: Financing the Venture in the Boutique Hotel Industry
Stevenson, Howard H.; Roberts, Michael J.Case HBS-917505-EEntrepreneurshipTwo recent MBA graduates are considering a business opportunity in the boutique hotel industry. Having found a seemingly attractive property in Savannah, Georgia, Yvonne D'Arcy and Elisabeth Whiting face questions about financing, deal structure, and unequal power dynamics. This case covers opportunity analysis, financing and deal structuring, and partnership issues. Students are asked to assess the overall financial returns on the project and ho...Starting at €8.20
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Staged Solution to the Catch-22
Hagiu, Andrei; Eisenmann, Thomas R.Article HBS-F0711B-EStrategyCompanies looking to launch a two-sided platform--between, for example, credit card users and merchants or search engine users and advertisers--must overcome the reluctance of one side to sign on until it's confident the other side will be well populated. It's a common business quandary, but Google and Charles Schwab both found a way around it.Starting at €8.20
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Finding the Platform in Your Product
Hagiu, Andrei; Altman, Elizabeth J.Article HBS-R1704G-EStrategyFive of the 10 most valuable companies in the world today--Apple, Alphabet, Amazon, Facebook, and Microsoft--derive much of their worth from their multisided platforms, which facilitate interactions or transactions between parties. Many MSPs are more valuable than companies in the same industries that provide only products or services: For instance, Airbnb is now worth more than Marriott, the world's largest hotel chain. However, companies that w...Starting at €8.20
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Bitstream (Spanish version)
Roberts, Michael J.Case HBS-307S14EntrepreneurshipFocuses on the new CEO of a growing software firm, the culture he's tried to create, and the need to hire a manager to spearhead a new product division. Includes details on how the search was conducted and presents resumes of four candidates who are being considered for the position. Designed to allow students to think through the recruitment, selection, and interview process.Starting at €8.20
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When Data Creates Competitive Advantage...And When It Doesn't
Hagiu, Andrei; Wright, JulianArticle HBS-R2001G-EStrategyMany executives assume that customer data can give you an unbeatable competitive edge. The more customers you have, the more data you can gather, and that data, when analyzed, allows you to offer a better product that attracts more customers. You can then collect even more data, repeating the cycle until you eventually marginalize your competitors. But this thinking is usually wrong. Though the virtuous cycles of data-enabled learning may look si...Starting at €8.20
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Qualcomm Incorporated 2009
Yoffie, David B.; Hagiu, Andrei; Kind, LizCase HBS-710433-EStrategyPaul Jacobs, chairman and CEO of Qualcomm Incorporated, smiled as he reflected on the success of Qualcomm's code division multiple access (CDMA) technology. By the summer of 2009, CDMA was the basis for all third generation technologies available for cellular transmissions. However, while Qualcomm seemed poised for growth, Jacobs wondered how successful the company's contributions to new generation technologies would be and if they should aggress...Starting at €8.20