This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
Route 11 Potato Chips
Wilcox, Ronald T.; Santos, Carlos MichaelCase DARDEN-M-0810-EMarketingRoute 11 Chips, a regional potato chip company, is struggling with whether to reduce the number of flavors it markets. Additional flavors add operational cost, but management believes that some of the flavors are important to Route 11's brand image and that trimming the line might damage the brand. Route 11 has also taken a price increase recently and management is interested in finding out if there is additional room to raise prices. To analyze ...Starting at €8.20
-
Route 11 Potato Chips - Teaching Note
Wilcox, Ronald T.Teaching Note DARDEN-M-0810TN-EMarketingTeaching note for product M-0810Starting at €0.00
-
Toward More Analytical Decisions and Better Results: An Overview of What Analytics Can and Cannot Do for You
Davenport, Thomas H.; Harris, Jeanne G.; Morison, RobertBook Chapter HBS-5759BC-EStrategyLife would be a lot simpler if putting analytics to work could be accomplished by executive decree alone. But like anything worthwhile, making your business thoroughly analytical takes effort and thought - and beginning with the end in mind. As the devoted users of analytics say, "All the analytics in the world won't help unless we use them to make and execute better decisions." This chapter, by the authors of the groundbreaking Competing on Anal...Starting at €8.20
-
The Wallace Foundation: How Can We Focus a Strategy for More Mission Impact--Building a Culture of Inquiry to Define Your Strategy
Davenport, Thomas H.; Manville, BrookBook Chapter HBS-8971BC-EChapter 11 of "Judgment Calls: Twelve Stories of Big Decisions and the Teams That Got Them Right" advocates for the creation of a "culture of inquiry," in which all decisions are carefully debated, tested, and studied, and in which all points of view are heard. This chapter profiles Christine DeVita, president of the Wallace Foundation philanthropy, and her leadership of the organization's plan to refocus its mission, concentrating its funding ef...Starting at €8.20
-
SmartOps Corporation: Forging Smart Alliances? - Teaching Note
Wilcox, Ronald T.Teaching Note DARDEN-M-0797TN-EMarketingTeaching note for product M-0797Starting at €0.00
-
Artificial Intelligence for the Real World (Spanish version)
Davenport, Thomas H.; Ronanki, RajeevArticle HBS-R1801HInformation Technologiesautomating business processes (typically back-office administrative and financial activities), gaining insight through data analysis, and engaging with customers and employees. To get the most out of AI, firms must understand which technologies perform what types of tasks, create a prioritized portfolio of projects based on business needs, and develop plans to scale up across the company.Starting at €8.20
-
J. C. Penney: Reinventing Fair and Square Deals (A)
Farris, Paul W.; Wilcox, Ronald T.; Thompson, SylvieCase DARDEN-M-0835-EMarketingThe new CEO and the new president of the J. C. Penney Company, Inc. (JCP), invigorate the company with a new pricing strategy based on “Everyday Fair Prices.” Is the initial market reaction an indication of likely success? This first part of a two-part case contextualizes the initiative and provides a means of exploring differentiation in an evolving market.Starting at €8.20
-
Recorded Future: Analyzing Internet Ideas About What Comes Next
Davenport, Thomas H.Case HBS-613083-EService and Operations ManagementRecorded Future is a "big data" startup company that uses Internet data to make predictions about events, people, and entities. The company primarily serves government intelligence agencies, but has some private sector clients and is considering taking on more. The CEO, Christopher Ahlberg, is wrestling with several key decisions about where to take the company in the future.Starting at €8.20
-
UnbeLEAFable Snacks
Wilcox, Ronald T.; Grushka-Cockayne, Yael; King, Nick; White, JohnCase DARDEN-M-0911-EMarketingIn this case a business school student, Kate Maxwell, must decide whether to accept a job offer in wealth management or pursue her dream of building her own company around healthy gummy snacks for children. Because Maxwell’s gummies rely on high-quality, fresh ingredients that are more expensive than those used in similar gummy snacks, they would have to carry a hefty price premium in the marketplace to be viable. Could this new brand concept cre...Starting at €8.20
-
What's Your Data Strategy
DalleMule, Leandro; Davenport, Thomas H.Article HBS-R1703H-EStrategyAlthough the ability to manage torrents of data has become crucial to companies' success, most organizations remain badly behind the curve. More than 70% of employees have access to data they should not. Data breaches are common, rogue data sets propagate in silos, and companies' data technology often isn't up to the demands put on it. In this article the authors describe a framework for building a robust data strategy that can be applied across ...Starting at €8.20