This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
Hilton China
Chen, Ming-Jer; Yemen, GerryCase DARDEN-S-0324-EStrategyHow do brands travel? As firms expand globally, they must manage how their products and services are perceived across borders, peoples, and cultures. This can be thorny when what a firm offers has no immediate interpretation by an international audience, like selling ice cream to a nation that consumes little dairy. It can be even worse when a company’s key products are likely to elicit negative reactions in their new market, like McDonald’s hamb...Starting at €8.20
-
The HBR Agenda 2011
Ariely, Dan; Brown, Tim; Cappelli, Peter; Davenport, Thomas H.; Duflo, Esther; Fernández-Aráoz, Claudio; Govindarajan, Vijay; Gratton, Lynda; Hackman, J. Richard; Ibarra, Herminia; Kedrosky, Paul; Lafley, A.G.; Li, Charlene; Ma, Jack; Manzoni, Jean-Francois; Pink, Daniel H.; Porter, Michael E.; Schein, Edgar H.; Schmidt, Eric; Schwab, Klaus; Shirky, Clay; Stiglitz, Joseph E.; Sutton, Robert I.; Tyson, LaArticle HBS-R1101B-EKnowledge and CommunicationJoseph E. Stiglitz will be crafting a new postcrisis paradigm for macroeconomics whereby rational individuals interact with imperfect and asymmetric information. Herminia Ibarra will be looking for hard evidence of how "soft" leadership creates value. Eric Schmidt will be planning to scale mobile technology by developing fast networks and providing low-cost smartphones in the poorest parts of the world. Michael Porter will be using modern cost a...Starting at €8.20
-
The HBR Agenda 2011 (Spanish version)
Ariely, Dan; Brown, Tim; Cappelli, Peter; Davenport, Thomas H.; Duflo, Esther; Fernández-Aráoz, Claudio; Govindarajan, Vijay; Gratton, Lynda; Hackman, J. Richard; Ibarra, Herminia; Kedrosky, Paul; Lafley, A.G.; Li, Charlene; Ma, Jack; Manzoni, Jean-Francois; Pink, Daniel H.; Porter, Michael E.; Schein, Edgar H.; Schmidt, Eric; Schwab, Klaus; Shirky, Clay; Stiglitz, Joseph E.; Sutton, Robert I.; Tyson, LaArticle HBS-R1101BKnowledge and CommunicationJoseph E. Stiglitz will be crafting a new postcrisis paradigm for macroeconomics whereby rational individuals interact with imperfect and asymmetric information. Herminia Ibarra will be looking for hard evidence of how "soft" leadership creates value. Eric Schmidt will be planning to scale mobile technology by developing fast networks and providing low-cost smartphones in the poorest parts of the world. Michael Porter will be using modern cost a...Starting at €8.20
-
LEGO Bricks: Fit for the Big Screen
Chen, Ming-Jer; Craddock, JennyCase DARDEN-S-0296-EStrategyFor years Danish toymaker LEGO had turned down multiple attempts from directors and producers to make a LEGO movie. Now the CEO of the Danish toymaker has gotten a movie pitch from Warner Brothers. The entire LEGO brand is at risk if the movie is poorly eStarting at €8.20
-
The Boss as Human Shield
Sutton, Robert I.Article HBS-R1009K-ELeadership and People ManagementAs employees strive to do their jobs, they face threats to productivity from all quarters-disruptive technology, meddlesome superiors, senseless organizational practices, and abusive clients and customers. Sutton, of Stanford University, reminds us that the best bosses identify and slay those dragons, thereby protecting the time and the dignity of their people and enabling them to focus on real work. Self-awareness is the key to defending employe...Starting at €8.20
-
El jefe como escudo humano
Sutton, Robert I.Article HBS-R1009KLeadership and People ManagementA medida que los empleados se esfuerzan por hacer su trabajo, se enfrentan a las amenazas a la productividad de toda la tecnología disruptiva cuartas partes superiores, entrometidos, prácticas organizativas sin sentido, y clientes abusivos y clientes. Sutton, de la Universidad de Stanford, nos recuerda que los mejores jefes de identificar y matar a los dragones, protegiendo de esta manera el tiempo y la dignidad de su pueblo y lo que les permite ...Starting at €8.20
-
Cómo ser un buen jefe cuando la economía va mal
Sutton, Robert I.Article HBS-R0906ELeadership and People ManagementIncluso en tiempos de crecimiento económico, es un reto para ser un buen jefe. La investigación muestra que las personas situadas en posiciones de autoridad a menudo llegan a ser menos conscientes de los sentimientos y necesidades de los demás. Mientras tanto, aquellos en los papeles subordinados dedican una energía inmensa de ver e interpretar las acciones de los líderes. Estas tendencias hacen un tándem tóxico, que sólo se ve agravada durante u...Starting at €8.20
-
Can a Volunteer-Staffed Company Scale (HBR Case Study)
Sutton, Robert I.; Rao, HuggyArticle HBS-R1405X-ELeadership and People ManagementAn education-gaming firm that has relied largely on volunteer developers has to rethink this strategy as it prepares to pitch investors for a new round of funding. Expert commentary comes from Noam Bardin, CEO of the crowdsourced-mapping company Waze, and Verena Delius, cofounder and managing partner of Fox & Sheep, a company that develops apps for kids. For teaching purposes, this is the case-only version of the HBR case study. The commentary-o...Starting at €8.20
-
Can a Volunteer-Staffed Company Scale (Commentary for HBR Case Study)
Sutton, Robert I.; Rao, HuggyArticle HBS-R1405Z-ELeadership and People ManagementAn education-gaming firm that has relied largely on volunteer developers has to rethink this strategy as it prepares to pitch investors for a new round of funding. Expert commentary comes from Noam Bardin, CEO of the crowdsourced-mapping company Waze, and Verena Delius, cofounder and managing partner of Fox & Sheep, a company that develops apps for kids. For teaching purposes, this is the commentary-only version of the HBR case study. The case-o...Starting at €8.20
-
"Why Should I Care?"
Chen, Ming-Jer; Tucker, CharlesCase DARDEN-S-0301-EStrategyA scholar in the area of organizational behavior has just learned that her paper on gender diversity has been accepted by a top management journal. She is looking forward to today’s class because her new paper, which she had assigned as reading for class, could serve as a test run to discovering what kind of response her research would elicit from practical-minded business students. But instead she must make a case for the relevance of research i...Starting at €8.20