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El negocio de dióxido de titanio de Du Pont (E)
Ghemawat, PankajCase HBS-309S14StrategyProporciona a los estudiantes la oportunidad de realizar un seguimiento de la evolución de la industria con el tiempo, para explorar el papel que puede desempeñar en la señalización de dicha evolución, y para construir y validar escenarios de la industria.Starting at €5.74
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Intrapreneurship at Alcatel-Lucent
Simon Parker; Ramasastry ChandrasekharCase IVEY-9B14M169-EEntrepreneurship, StrategySince 2006, Alcatel-Lucent, an international telecommunications equipment manufacturer based in Paris, France, has been conducting boot camps for its employees to provide business training and help them monetize their innovative ideas with a view to creating value for the company. The program has led to 32 projects of which two have been commercialized, three transferred to business units within Alcatel-Lucent and one spun off. In 2012, however, ...Starting at €8.20
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Free Geek Toronto: Shaping a Social Enterprise
Simon Parker; Ken MarkCase IVEY-9B17M124-EEntrepreneurship, StrategyIn late 2016, the executive director of Free Geek Toronto faced a challenge. Free Geek Toronto was a social enterprise based in Toronto, Ontario. It focused on recycling electronics waste and aimed to use its business profits to expand its scope of operations and deliver on its social mission of both reducing electronics waste going to landfill and employing at-risk and marginalized individuals. As a result, the executive director purposely hired...Starting at €8.20
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El liderazgo en Internet (B): Barnes & Nobles contra Amazon.com en 2005
Ghemawat, PankajCase HBS-706S02StrategyComplementa el caso (A). Una versión reescrita de un suplemento antes.Starting at €5.74
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Using Effectuation to Start up a New Venture Through Instagram
Simon ParkerCase IVEY-9B19M042-EEntrepreneurship, StrategyIn January 2019, a second-year master of business administration student has come up with an idea for a new venture: sourcing products from her social contacts, using Instagram to direct traffic to her company website, and utilizing the postal service to deliver goods. Does a viable business opportunity really exist, or are there too many unknowns?Starting at €8.20
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Barnes & Noble vs. Amazon.com (Spanish version)
Ghemawat, Pankaj; Baird, BretCase HBS-703S47StrategyDescribes the attempt of a traditional retailer, Barnes & Noble, to counter the challenges posed by an Internet-based start-up, Amazon.com.Starting at €8.20
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Revitalizar Philips (A)
Ghemawat, Pankaj; Lupu, Raluca; Herlicq, Bruno; Nueno, PedroCase E-54EntrepreneurshipDespués de un 2000 brillante, Philips está haciendo frente a las dificultades de una ralentización económica mundial que ha golpeado duramente el sector de la tecnología particularmente, y al cambio de consejero delegado. En 2002, el presidente y consejero delegado de Philips, así como el equipo de la alta dirección, deben reformular su estrategia para revitalizar a la compañía.Starting at €8.20
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Revitalizar Philips (B)
Ghemawat, Pankaj; Herlicq, Bruno; Lupu, Raluca; Nueno, PedroCase E-55EntrepreneurshipVéase el caso Revitalizar Philips (A).Starting at €5.74
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Semiglobalization and Strategy
Ghemawat, PankajBook Chapter HBS-2618BC-EStrategyThis chapter summarizes evidence that the current state of the world is one of semiglobalization--increasingly, but far from completely, integrated--and explains why understanding this is essential for developing cross-border strategies. This chapter was originally published as chapter 1 of "Redefining Global Strategy: Crossing Borders in a World Where Differences Still Matter."Starting at €8.20
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SACD
Simon ParkerCase IVEY-9B11M027-EEntrepreneurship, StrategyGiel Bessels is one of the three founders of a Dutch classical music record label called PentaTone Music BV, which releases all of its recordings on a high-resolution audio format called Super Audio Compact Disc (SACD). Now a decade old, PentaTone has survived the commercial failure of SACD’s launch in 1999 and the adverse market characterized by a continually shrinking demand for classical music recordings. However, the founders wish to build th...Starting at €8.20