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JPMorgan Chase: Invested in Detroit (A), (B), and (C), Teaching Note
Bower, Joseph L.Teaching Note HBS-919407-ETeaching note for cases 918406, 918410, and 919801. Teaching Note includes a link to C-case supplemental videos for instructor use during class.Starting at €0.00
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The Atchison Corporation (C) (Spanish version)
Bower, Joseph L.Case HBS-319S23StrategySupplements the (A) case. A rewritten version of an earlier supplement.Starting at €5.74
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Belmont Industries, Inc. (C) (Spanish Version)
Bower, Joseph L.Case HBS-303S21Knowledge and CommunicationComplementa el caso (A). Una versión reescrita de un suplemento antes.Starting at €5.74
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The Affordable Care Act (C): Legislative Strategy in the Senate
Bower, Joseph L.; Norris, MichaelCase HBS-315034-EIn 2009, the Senate begins drafting its health care bills. Jurisdiction in the Senate is shared between two committees, but the more important is the Senate Finance Committee.Starting at €5.74
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Allianz Cases and Video Series (A1, A2, B, C, D1, D2), Teaching Note
Bower, Joseph L.Teaching Note HBS-307111-ETeaching note to (305-013), (305-088), (305-089), (305-015), (305-016),and (305-017).Starting at €0.00
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The Incumbent's Advantage
MacMillan, Ian C.; Selden, LarryArticle HBS-R0810H-EStrategyThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. If you run a big company, you might think it's nearly impossible to grow profits organically. Think again, say MacMillan, of the University of Pennsylvania's Wharton School, and Selden, of Columbia Business School. Locked inside your firm's customer records is a we...Starting at €8.20
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La ventaja del líder de mercado
MacMillan, Ian C.; Selden, LarryArticle HBS-R0810HStrategyEste artículo incluye una vista previa de una página que resume rápidamente las ideas clave y proporciona una visión general de cómo los conceptos funcionan en la práctica, junto con sugerencias para la lectura adicional. Si ejecuta una empresa grande, se podría pensar que es casi imposible hacer crecer las ganancias de forma orgánica. Piense otra vez, decir MacMillan, de la Universidad de la Escuela Wharton de Pennsylvania, y Selden, de la Colum...Starting at €8.20
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Change with Your Customers - and Win Big
MacMillan, Ian C.; Selden, LarryArticle HBS-F0812B-EService and Operations ManagementDownturns naturally reshape customers' needs. While competitors mindlessly cut costs, you should divide your customer base into new segments, whose emerging needs you can serve - and invest in - profitably. You'll increase market share and market capitalization.Starting at €8.20
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Change with Your Customers - and Win Big (Spanish version)
MacMillan, Ian C.; Selden, LarryArticle HBS-F0812BService and Operations ManagementDownturns naturally reshape customers' needs. While competitors mindlessly cut costs, you should divide your customer base into new segments, whose emerging needs you can serve - and invest in - profitably. You'll increase market share and market capitalization.Starting at €8.20
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How to Get Ecosystem Buy-In
Ihrig, Martin; MacMillan, Ian C.Article HBS-R1702G-EIn many industries today--including aerospace, electronics, chemicals, software, global construction, global investment and commercial banking, and international manufacturing--even simple product or service innovations can become complicated, because so many companies now operate in ecosystems made up of powerful and highly interconnected stakeholders. That means you can't focus exclusively on the customer and yourself: You need value propositio...Starting at €8.20