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Fengshou Crab Manor
Yan Gong; Liman Zhao; Liang DongCase IVEY-9B16M063-EEntrepreneurship, StrategySince its founding in 2002, Fengshou Crab Manor had become one of the top brands in China’s mitten crab sector by using a distinctive gift voucher model. The company had attracted over 100,000 loyal customers from companies and non-profit institutions in Beijing and Shanghai. At the beginning of 2013, however, the government’s Central Committee unveiled an eight-point code of conduct to reduce bureaucracy and boost ties with the public, which adv...Starting at €8.20
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PhoneWin: Winning in Rural Markets
S. Ramakrishna Velamuri; Yan Gong; Liman ZhaoCase IVEY-9B17M096-EEntrepreneurship, StrategyIn 2014, Jiangsu Huabo Industrial Group Co. Ltd. brought together offline logistics services and an online platform to create Jiangsu PhoneWin Logistics Management Co. Ltd. (PhoneWin). PhoneWin’s purpose was to exploit e-commerce opportunities for phones and related services in small towns and villages in China. Although competition was fierce from several large e-commerce companies in Tier 1 and Tier 2 cities, PhoneWin achieved some success. By ...Starting at €8.20
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Mary Kay China: People and Love
Jean Lee; Liman Zhao; Yunting LuCase IVEY-9B17C006-ELeadership and People Management, StrategyMary Kay (China) Cosmetics Co., Ltd. (Mary Kay China) was one of China’s leading direct-enterprises in skincare products and cosmetics. In September 2015, the president of Mary Kay China was considering how best to continue to grow the company in the face of increasing e-commerce. The parent company and all its subsidiaries ascribed to the mission of enriching women’s lives; its guiding principles emphasized relationships and connections between ...Starting at €8.20
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El mercado de capitales emergente para las organizaciones sin fines de lucro
Kaplan, Robert S.; Grossman, Allen S.Article HBS-R1010KKnowledge and Communication¿Por qué es que los negocios efectiva la creación de empresas con frecuencia se convierten en gigantes corporativos, pero los nuevos efectivos sin fines de lucro rara vez llegan a escala nacional? Porque, por ejemplo Kaplan y Grossman, de Harvard Business School, los mecanismos e instituciones que el dinero canal y la información entre los donantes y las organizaciones no lucrativas no están suficientemente desarrolladas. No proporcionan datos fi...Starting at €8.20
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United Way, Teaching Note
Grossman, Allen S.Teaching Note HBS-310123-ETeaching Note for [310014].Starting at €0.00
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Youth Villages
Grossman, Allen S.; Foster, William; Ross, CatherineCase HBS-309007-ETennessee-based nonprofit Youth Villages had an impressive record of serving emotionally and behaviorally troubled youth and their families, with higher success rates and lower costs than most child services providers. Yet expanding to offer its services on a broader scale proved challenging.Starting at €8.20
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United Way
Grossman, Allen S.; Ross, CatherineCase HBS-310014-EAfter United Way CEO Brian Gallagher began shifting the organization's focus from old-school fundraising to community impact, Gallagher and local leaders like Elise Buik, CEO of the United Way of Greater Los Angeles, faced a series of challenges regarding how to best use United Way's resources to address the root causes of social problems.Starting at €8.20
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The Bridgespan Group: Chapter 2
Grossman, Allen S.; Greckol-Herlich, Naomi; Ross, CatherineCase HBS-309020-EThe Bridgespan Group was launched in 2000 by management consulting group Bain & Company as a nonprofit focused on strategy consulting for nonprofits and philanthropists. Over the next eight years, Bridgespan expanded its services to include executive search, knowledge sharing, and a web-based job matching service. While its growth was welcome, Bridgespan's leaders and board wanted to strengthen Bridgespan's positive impact on the nonprofit sector...Starting at €8.20
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Fengshou Crab Manor - Teaching Note
Yan Gong; Liman Zhao; Liang DongTeaching Note IVEY-8B16M063-EStrategyTeaching note for product 9B16M063.Starting at €0.00
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Testin: Partnering with Multinational Corporations
Shameen Prashantham; Liman ZhaoCase IVEY-9B17M127-EEntrepreneurship, StrategyBy 2017, Beijing Testin Information Technology Co., Ltd. (Testin), had forged partnerships with multiple large multinational companies (e.g., Microsoft, IBM, ARM, Intel). Since it was founded in 2011, Testin had served over 800,000 application developers by conducting more than 150 million quality and security tests on over 2.5 million mobile applications. It had received several rounds of financing totaling over $80 million. Many Chinese Interne...Starting at €8.20