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Crear y nutrir tu red: El arte de construir relaciones mutuametne beneficiosas a largo plazo
Neill, Conor; Ferraro, FabrizioTechnical Note SMN-676Entrepreneurship, Leadership and People ManagementEl networking es el arte de construir relaciones mutuamente beneficiosas a largo plazo, y esta nota describe qué pueden hacer las redes sociales y qué es, y qué no, el networking. Además, te ofrecemos siete sugerencias para comenzar a construir tu propia red de contactos.Starting at €8.20
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¿Un regalo del cielo El giro estratégico de J. C. Penney
Maoret, Massimo; Martin Romano, Cristina; Ferraro, FabrizioCase SM-1665Innovation and Change, Leadership and People Management, StrategyEl caso analiza la formulación e implementación del giro estratégico de J. C. Penney, un importante minorista estadounidense, por parte de Ron Johnson, ejecutivo destacado que anteriormente había liderado la creación y expansión de Apple Store. El giro es audaz y de gran alcance, lo que plantea interrogantes sobre si funcionará o no.Starting at €8.20
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Digital Competition in Fashion & Luxury Goods: YNAP versus Farfetch - Teaching Note
Sastre Boquet, Isaac; Ferraro, Fabrizio; Baldo, AndreaTeaching Note SMT-120-EInnovation and Change, Service and Operations Management, StrategyIn 2015, Yoox CEO Federico Marchetti spearheaded the deal of a lifetime, merging Yoox Group with Net-a-Porter Group. But in 2017, two years later, the financial community was expecting him to deliver results. Moreover, a new threat had emerged. Farfetch, a luxury platform that aggregated the inventories of over 500 luxury boutiques all over the world, had reached US$800 million in sales after less than 10 years of operations, with a staggering 70...Starting at €0.00
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Ensighten
Goldberg, Lena G.; Roberts, Michael J.Case HBS-812050-EFocuses on a small start-up software company engaged in a negotiation over its software licensing agreement with a very large potential client. The entrepreneur must weigh legal and business issues versus his desire to land the key customer.Starting at €8.20
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Sonic Introduces a Blended Burger
Goldberg, Lena G.; Kaufman, Michael S.; Saffer, MaxCase HBS-319073-EStarting at €8.20
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Cushman Concepts at a Crossroads
Goldberg, Lena G.; Kaufman, Michael S.; Li, Sam; Ortega, Ruben; Smyth, Sonia; Zhang, MaryCase HBS-319075-EStarting at €8.20
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Responsibilities to Investors (Abridged)
Goldberg, Lena G.; Badaracco, Joseph L., Jr.Case HBS-319066-EEconomicsThis note focuses on managers' responsibilities-economic, legal, and ethical-to investors. In capitalist and some socialist economies, these responsibilities traditionally have been grounded in fiduciary duties and are typically part of the common law or statutory law or are incorporated in civil codes. But, as this note will show, fiduciary obligations are deeply intertwined with economic and ethical responsibilities.Starting at €8.20
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Visualizing Your Social Network
Ferraro, Fabrizio; Tortoriello, MarcoTechnical Note SMN-687-EStrategyThe technical note provides different options for visualizing one's social network. Drawing a picture of your social network, and of the broader social network in your company, might help you go beyond a simplistic view of what your contacts are (Who do you know?) and think about how the people in your company are connected to each other (your indirect contacts).Starting at €8.20
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Petrobras in Ecuador (B)
Musacchio, Aldo; Goldberg, Lena G.; Reisen de Pinho, RicardoCase HBS-309108-EStarting at €5.74
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The Facebook IPO Litigation
Goldberg, Lena G.; Lobb, AnnelenaCase HBS-313080-EDespite its success in the social-networking space, Facebook Inc.'s May 2012 IPO was largely considered a failure. Facebook faced multiple lawsuits and its share price had dropped significantly. Adversaries contended that Facebook had misled investors and violated securities laws. Were the allegations legitimate, and did the litigation pose a serious threat to Facebook's share price?Starting at €8.20