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The JIT II Program (A) (Spanish version)
Shapiro, Roy D.; Isaacson, BruceCase HBS-610S11Service and Operations Management1) which planning and ordering activities should be performed by Bose and which can be performed by vendors, 2) how much access vendors should have to Bose computer systems and facilities, and 3) how to adapt vendor relations as the company grows or as markets change. Students are asked to consider both the buyer's and the vendor's perspective on the buyer-seller relationship.Starting at €8.20
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ClearEyes Cataracts Clinic (Spanish version)
Shapiro, Roy D.; Morrison, Paul E.Case HBS-916S10Service and Operations Managementkeeping her physical facility as it is and extending office hours, or renting additional space within her current building. The first appears to be less disruptive to operations but risks alienating her workforce. The second is more disruptive to current operations during construction and will require more capital investment. This case is designed to be taught in a single class session with students who have practiced process analysis.Starting at €8.20
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CW: Launching a Television Network
Elberse, Anita; Young, S. MarkCase HBS-507050-EMarketingIn May 2006, Dawn Ostroff, president of entertainment of the newly formed CW Television Network, was faced with the task of choosing the final set of programs for the 2006 fall schedule, which she would present to advertisers at the annual "upfront" market in New York one week later. Only four months earlier, CBS Corp. and Time Warner Inc. had announced they would close their UPN and The WB networks, and run the CW as a joint venture. This unusua...Starting at €8.20
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Dwayne 'The Rock' Johnson
Elberse, AnitaCase HBS-517059-EMarketingIn June 2016, Dwayne 'The Rock' Johnson is planning for the upcoming launch of an endeavor that is a first for a Hollywood actor with superstar status-a digital channel. The channel (named "Seven Bucks Digital Studios") will be a new part of film and television production company Seven Bucks Productions, which Johnson co-owns with his business partner and former wife, Dany Garcia. Under Garcia's guidance, Johnson has made a successful transition ...Starting at €8.20
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YouTube: Time to Charge Users
Elberse, Anita; Gupta, SunilCase HBS-510053-EMarketingIn January 2010, YouTube, the world's largest online video aggregator, was still seeking to become profitable. Was the time right for Google, YouTube's parent company, to charge users seeking to upload content, as some analysts had suggested - and if so, who should be charged how much and for what? Could YouTube charge users for downloading content, a model it was now beginning to test? Or would it be better for the online video giant to continue...Starting at €8.20
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Hamilton: An American Musical
Elberse, Anita; Schoppe, JenniferCase HBS-517015-EKnowledge and CommunicationIn July 2013, composer, writer, actor and rapper Lin-Manuel Miranda, director Tommy Kail, and producer Jeffrey Seller met to discuss how to launch Hamilton, a new musical based on the life of the first Treasury Secretary of the United States, Alexander Hamilton. With a hip-hop score and an ethnically diverse cast that looked nothing like their historical counterparts, Hamilton was an unlikely candidate for success on Broadway. The trio needed to ...Starting at €8.20
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Maria Sharapova: Marketing a Champion (A)
Elberse, Anita; Golod, MargaritaCase HBS-507065-EMarketingIn July 2004, a then 17-year-old Maria Sharapova won Wimbledon, arguably the most prestigious tennis tournament in the world. Max Eisenbud, Sharapova's agent at International Management Group (IMG), knew the championship would lead to a flood of new opportunities. What would be the best approach to the management and marketing of a champion like Maria Sharapova? Which of the various endorsement offers would be worthwhile to pursue? And how could ...Starting at €8.20
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Delwarca Software Remote Support Unit (Spanish version)
Shapiro, Roy D.; Morrison, Paul E.Case HBS-915S08Delwarca Software provides business software to large corporate clients around the world. The firm serves customers who prefer to assemble corporate solutions using a combination of software programs from various suppliers rather than implementing a single enterprise resource planning system. Consequently, Delwarca must provide telephone support services for complex software-hardware interaction and performance problems in addition to the typical...Starting at €8.20
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Delwarca Software Remote Support Unit
Shapiro, Roy D.; Morrison, Paul E.Case HBS-913541-EService and Operations ManagementDelwarca Software provides business software to large corporate clients around the world. The firm serves customers who prefer to assemble corporate solutions using a combination of software programs from various suppliers rather than implementing a single enterprise resource planning system. Consequently, Delwarca must provide telephone support services for complex software-hardware interaction and performance problems in addition to the typical...Starting at €8.20
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Beyonc (Spanish version)
Elberse, Anita; Smith, StacieCase HBS-516S16MarketingIn December 2013, music superstar Beyonc is about to surprise her fans with the release of her self-titled album. The team at her company Parkwood Entertainment, which general manager Lee Anne Callahan-Longo described as "a management, music, and production company that is owned and at the highest level operated by an artist," had chosen to release the entire album at once and exclusively via the Apple iTunes Store, without any prior promotion-...Starting at €8.20