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Close the Loop with Customers: Why NPS-Generated Customer Feedback--And Your Response to It--Must Be Hardwired into Your Company's Daily Operations
Reichheld, Fred; Markey, RobBook Chapter HBS-8585BC-EMost companies today see the need to become more customer focused. The Net Promoter system--which reliably links customers' attitudes to their behavior--offers a broad set of tools and techniques to help accomplish this goal. Among the most powerful Net Promoter tools is closing the loop. Whether it's thanking customers for their feedback, probing for the root causes of their dissatisfaction, or taking follow-up action, closing the loop allows yo...Starting at €8.20
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The JIT II Program (A) (Spanish version)
Shapiro, Roy D.; Isaacson, BruceCase HBS-610S11Service and Operations Management1) which planning and ordering activities should be performed by Bose and which can be performed by vendors, 2) how much access vendors should have to Bose computer systems and facilities, and 3) how to adapt vendor relations as the company grows or as markets change. Students are asked to consider both the buyer's and the vendor's perspective on the buyer-seller relationship.Starting at €8.20
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ClearEyes Cataracts Clinic (Spanish version)
Shapiro, Roy D.; Morrison, Paul E.Case HBS-916S10Service and Operations Managementkeeping her physical facility as it is and extending office hours, or renting additional space within her current building. The first appears to be less disruptive to operations but risks alienating her workforce. The second is more disruptive to current operations during construction and will require more capital investment. This case is designed to be taught in a single class session with students who have practiced process analysis.Starting at €8.20
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Deliver--Building an Organization That Creates Promoters: Winning Over Customers Day After Day
Reichheld, FredBook Chapter HBS-8171BC-EStrategyThe battle to convert customers into promoters for the organization can be won only if frontline employees are promoters themselves. This chapter looks at the strategies implemented by companies to win over customers on a daily basis. This chapter was originally published as Chapter 8 of "The Ultimate Question: Driving Good Profits and True Growth."Starting at €8.20
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Delwarca Software Remote Support Unit (Spanish version)
Shapiro, Roy D.; Morrison, Paul E.Case HBS-915S08Delwarca Software provides business software to large corporate clients around the world. The firm serves customers who prefer to assemble corporate solutions using a combination of software programs from various suppliers rather than implementing a single enterprise resource planning system. Consequently, Delwarca must provide telephone support services for complex software-hardware interaction and performance problems in addition to the typical...Starting at €8.20
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Delwarca Software Remote Support Unit
Shapiro, Roy D.; Morrison, Paul E.Case HBS-913541-EService and Operations ManagementDelwarca Software provides business software to large corporate clients around the world. The firm serves customers who prefer to assemble corporate solutions using a combination of software programs from various suppliers rather than implementing a single enterprise resource planning system. Consequently, Delwarca must provide telephone support services for complex software-hardware interaction and performance problems in addition to the typical...Starting at €8.20
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Donner Co. (Spanish version)
Shapiro, Roy D.Case HBS-604S07Service and Operations ManagementThe management of a small manufacturer of circuit boards faces a number of production and operations management problems. The first day on this case is used to analyze the production capacity of various stages in the process and to examine bottlenecks and key production flow decisions. The emphasis is on physical flows. The second day the emphasis is on information flows. We look in detail at the problems faced by the company, discuss the tools a...Starting at €8.20
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The Road Ahead: Getting Results with the Net Promoter System--Adapting NPS to Meet the Future Challenges of a Customer-Driven World
Reichheld, Fred; Markey, RobBook Chapter HBS-8591BC-EThe notion that customer loyalty can be summarized and quantified in the response to one question ("How likely is it that you would recommend us to a friend or colleague?") can be threatening to market research departments, survey vendors, managers, and others both inside and outside your organization who have learned to play the game in the current system. In this chapter, world-renowned expert on loyalty economics Fred Reichheld and his Bain co...Starting at €8.20
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Bayonne Packaging, Inc.
Shapiro, Roy D.; Morrison, Paul E.Case HBS-4420-EService and Operations ManagementA printer and paper converter produces customized packaging used by industrial customers to deliver promotional materials, software, luxury beverages, and gift food and candy. The company specializes in creating innovative packaging solutions for its customers and providing full service from design through final delivery. Even though revenue has tripled, performance has been declining and the firm posted its first loss in over 10 years. The new V...Starting at €8.20
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Bayonne Packaging, Inc. (Spanish version)
Shapiro, Roy D.; Morrison, Paul E.Case HBS-417S03Service and Operations ManagementA printer and paper converter produces customized packaging used by industrial customers to deliver promotional materials, software, luxury beverages, and gift food and candy. The company specializes in creating innovative packaging solutions for its customers and providing full service from design through final delivery. Even though revenue has tripled, performance has been declining and the firm posted its first loss in over 10 years. The new V...Starting at €8.20