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La Industria de la Música e Internet
Anand, Bharat N.; Cantillon, Estelle S.Case HBS-715S24StrategyDiscute el impacto de Internet en la industria de la música desde 1990 hasta 2003. discute la tecnología, nuevos modelos de negocio, y las discográficas se mueve. Proporciona los antecedentes necesarios para discutir estos asuntos, así como para evaluar las estrategias de las cinco principales compañías discográficas - Sony, BMG, Warner, EMI y Universal. Termina con la cuestión de si la industria de la música sobrevivirá y con argumentos de ambos...Starting at €8.20
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The Random House Response to the Kindle
Anand, Bharat N.; Olson, Peter W.Case HBS-710444-EStrategyIn early 2010, e-readers like Amazon's Kindle, and Apple's impending iPad, threatened to disrupt the book publishing industry. The case provides an overview of the industry, describes the broader trends regarding e-readers, and asks: how should major publishers like Random House respond to these trends?Starting at €8.20
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eReading: Amazon's Kindle
Anand, Bharat N.; Olson, Peter W.; Tripsas, MaryCase HBS-709486-EStrategyIn November 2007, Amazon introduced the Kindle, the first electronic reader with wireless functionality. The case describes the launch of the Kindle and provides information on representative players in the industry (or broader ecosystem) who are likely to be affected, and react: including Penguin (the leading educational publisher), Barnes & Noble (the largest bricks-&-mortar retailer), Apple and Sony (as manufacturers of competing devices), Goo...Starting at €8.20
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The Economist
Oberholzer-Gee, Felix; Anand, Bharat N.; Gomez, LizzieCase HBS-710441-EStrategyIn 2009 the Economist continued to experience impressive growth and operating margins while many of its peers reeled from both a cyclical downturn and structural threats to print publishing. The case describes the history, organization, and business model of the Economist, and describes three issues confronting Andrew Rashbass, the group's chief executive: first, reevaluating the magazine's digital strategy; second, preparing for e-readers; and, ...Starting at €8.20
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ofo: Innovation and the Little Yellow Bicycle
Hugh Thomas; Mingkang LiuCase IVEY-9B19M062-EStrategyOfo (stylized “ofo”), a Beijing-based bicycle-sharing company, had grown bicycle sharing from nothing into a dockless mobile application (app) service industry with over 120 million monthly active users sharing 30 million bicycles in cities across China and around the world. Founded by five bicycle enthusiasts in 2014, its dockless system used a smartphone application to unlock and locate nearby bicycles, charging an hourly rate for use. Although...Starting at €8.20
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Videojet (A)
Sadun, Raffaella; Anand, Bharat N.; Van Den Steen, EricCase HBS-717403-EStrategyIn 2005 Craig Purse, the CEO of Videojet, a company recently acquired by the conglomerate Danaher, is dealing with the unexpected failure of a new high tech printer just launched in the market. The new product exemplified the first real instance in which the Videojet team had used the managerial processes of the Danaher Business System (DBS). Was the failure of the new printer a sign that the DBS was fundamentally inadequate for product developme...Starting at €8.20
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Videojet (B)
Anand, Bharat N.; Van Den Steen, Eric; Sadun, RaffaellaCase HBS-717410-EStrategyIn 2005 Craig Purse, the CEO of Videojet, a company recently acquired by the conglomerate Danaher, is dealing with the unexpected failure of a new high tech printer just launched in the market. The new product exemplified the first real instance in which the Videojet team had used the managerial processes of the Danaher Business System (DBS). Was the failure of the new printer a sign that the DBS was fundamentally inadequate for product developme...Starting at €5.74
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The Value of a Broader Product Portfolio
Anand, Bharat N.Article HBS-F0801E-EStrategyThe mantra "Every product must stand on its own bottom line" may no longer be the one to chant. Nowadays, broadening your portfolio can increase both your chances of a big win and the benefit your other products can get from a hit's popularity.Starting at €8.20
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ofo: Innovation and the Little Yellow Bicycle - Teaching Note
Hugh Thomas; Mingkang LiuTeaching Note IVEY-8B19M062-EStrategyTeaching note for product 9B19M062.Starting at €0.00
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SenseTime Group Limited: Business Model and Expansion - Teaching Note
Howard Pong Yuen Lam; Hugh Thomas; Keith Chi Ho WongTeaching Note IVEY-8B20M115-EStrategyTeaching note for product 9B20M115.Starting at €0.00