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Embraer E-Jets E2: Flying High
Yemen, Gerry; Isabella, Lynn A.Case DARDEN-OB-1308-ELeadership and People ManagementThis field-based case chronicles how Embraer, a recognized market leader in Brazil’s regional aircraft industry, designed and developed an almost entirely new aircraft, the E2-190. Given the success of the E1-190, a project to redesign that successful product was a bold move. Yet the E2 project excelled. It surpassed industry expectations, including being under time and under budget, and it logged many firsts, such as setting a world record for f...Starting at €8.20
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Embraer E-Jets E2: Flying High - Teaching Note
Isabella, Lynn A.; Calandra, TroyTeaching Note DARDEN-OB-1308TN-ELeadership and People ManagementTeaching Note for product OB-1308Starting at €0.00
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Vitamax Technologies
Guiu E.; Bertini, Marco; Nueno, José LuisCase M-1139Information Technologies, MarketingCon la variación de su entorno competitivo, la empresa Vitamax ve amenazada su saludable posición en el mercado. Se analizan distintos aspectos de la empresa Vitamax Technologies: el incremento en el precio inicial de sus acciones al salir a bolsa; la amenaza de desintermediación; la baja conversión que tienen de suscriptores a clientes activos; y en general, la evolución de su modelo de negocios (buscan disminuir ventas de intermediación pura e ...Starting at €8.20
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Managed Document Services at Xerox: Handle with Care
Isabella, Lynn A.; Maiden, Stephen E.Case DARDEN-OB-1321-ELeadership and People ManagementThis public-sourced case offers the experiences of a storied American company to set the stage for an analysis of a company that missed some serious trends in the marketplace and a leader’s change reputation within that context. The situation provides an opportunity to explore how to think about and approach a change that involved numerous complex issues such as new products, different competitors, cultural complacency, and people issues. In that...Starting at €8.20
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Rock Star or Shooting Star? (B)
Isabella, Lynn A.; Maiden, Stephen E.Case DARDEN-OB-1199-ELeadership and People ManagementSet in an investment firm, the A case presents the president going through a review process with the firm’s portfolio managers. By all accounts, Fred Silverton’s financial savvy and skills had had helped the staggering mutual fund company reach success. The case runs through issues and actions directly involving Silverton. Despite Silverton’s success, there were some who were alarmed over his approach to human capital. Nonetheless, the president ...Starting at €5.74
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UCB Gets a New Office: Leading Change through a Pandemic
Isabella, Lynn A.; Maiden, Stephen E.Case DARDEN-OB-1397-ELeadership and People ManagementIn this field-based case, Nate Bennett, the global head of biostatistics and programming, rare disease, at UCB, Inc. (UCB), chairs the Raleigh site leadership team, which helps manage all 250 UCB employees in the Raleigh office. In February 2022, the COVID-19 pandemic seems to be receding, and Bennett must chart a path forward on a return to the office. But UCB employees have gotten used to working at home with their global teams and have done so...Starting at €8.20
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Managing in Corporate Aviation: Averting a Hard Landing - Teaching note
Isabella, Lynn A.; Maiden, Stephen E.Teaching Note DARDEN-OB-1373TN-ELeadership and People ManagementTeaching note for product OB-1373Starting at €0.00
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Rock Star or Shooting Star? (A)
Isabella, Lynn A.; Maiden, Stephen E.Case DARDEN-OB-1198-ELeadership and People ManagementSet in an investment firm, the A case presents the president going through a review process with the firm’s portfolio managers. By all accounts, Fred Silverton’s financial savvy and skills had had helped the staggering mutual fund company reach success. The case runs through issues and actions directly involving Silverton. Despite Silverton’s success, there were some who were alarmed over his approach to human capital. Nonetheless, the president ...Starting at €8.20
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Jim Flannigan
Isabella, Lynn A.; Maiden, Stephen E.Case DARDEN-OB-1096-ELeadership and People ManagementSet in the financial services sector, Jim Flannigan, the recently named head of a European investment banking for a large national bank, struggles to let go of his previous expertise and allow one of several groups that reported to him to do their job without his direct input. While one of Flannigan’s chief lieutenants is making a pitch to an important potential client, Flannigan’s blood starts to boil as he believes the deal could be lost. The c...Starting at €8.20
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Managing in Corporate Aviation: Averting a Hard Landing
Isabella, Lynn A.; Maiden, Stephen E.Case DARDEN-OB-1373-EEconomicsThis field-based case follows the fictionalized Elisa Stallings, the manager of CandyCo's Aviation Dispatch group (Dispatch) which manages the aviation assets for the international company. Students learn about the positive leadership style of Stallings, who believed in empowering employees and having frank, respectful conversations with her staff. Stallings's leadership approach and focus on improving efficiency seem to initially work well as sh...Starting at €8.20