This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
Rural Taobao: Alibaba's Expansion into Rural E-Commerce
Khanna, Tarun; Allen, Ryan; Frost, Adam; Koo, WesleyCase HBS-719433-EStrategyAlibaba's Rural Taobao initiative had been launched in 2014 as a public service initiative to increase e-commerce adoption in China's remote rural areas. In the first two iterations of the initiative, dubbed "1.0" and "2.0", Alibaba had partnered with local businesses and young returnees to operate village stations. Village stations served as logistical and educational hubs to help villagers make online purchases. Despite significant growth in sa...Starting at €8.20
-
Sex, Drugs, and Rock 'n Roll: The MTV Approach to Tackling HIV/AIDS, Teaching Note
Khanna, Tarun; Bloom, David E.; Bloom, Sonali R.Teaching Note HBS-709454-ETeaching Note for [709429].Starting at €0.00
-
Sex, Drugs, and Rock 'n Roll: The MTV Approach to Tackling HIV/AIDS
Khanna, Tarun; Bloom, Sonali R.; Bloom, David E.Case HBS-709429-EThis case explores the role that MTV, with its heavy diet of music and general youth-oriented media content, plays in spreading public-service messaging to contain the scourge of HIV/AIDS worldwide. There is a focus especially on its efforts in several emerging markets, particularly the parts of Africa that have a heavy disease incidence. MTV has developed a DNA of public service announcements that it claims are of central relevance to its high-r...Starting at €8.20
-
Econet Wireless Zimbabwe - Teaching Note
Mitchell, Jordan; Velamuri, RamaTeaching Note ET-2-EEntrepreneurshipNote prepared as an aid to instructors in the classroom use of cases E-62-E, E-63-E and E-66-E (Econet Wireless Zimbabwe A, B, C).Starting at €0.00
-
Mittal Steel: The Making of the World's Largest Steel Company (A) and (B) - Teaching Note
Mitchell, Jordan; Velamuri, RamaTeaching Note ET-6-EEntrepreneurshipThis teaching note was made as an aid in class for cases E-82-E and E-83-E.Starting at €0.00
-
Alacrity Housing Chennai - Teaching Note
Mitchell, Jordan; Velamuri, RamaTeaching Note ET-3-EEntrepreneurshipNote prepared as an aid to instructors in the classroom use of cases E-69-E and E-70-E, Alacrity Housing Chennai (A) and (B).Starting at €0.00
-
Naturhouse - Teaching Note
Mitchell, Jordan; Velamuri, RamaTeaching Note ET-4-EEntrepreneurshipNote prepared as an aid to instructors in the classroom use of case E-65-E Naturhouse.Starting at €0.00
-
Infosys Technologies: Powered by Intellect, Driven by Values - Teaching Note
Mitchell, Jordan; Velamuri, RamaTeaching Note ET-5-EBusiness Ethics and Corporate Social Responsibility, EntrepreneurshipThis teaching note was made as an aid in class for case E-81-E: Infosys Technologies: Powered by Intellect, Driven by Values.Starting at €0.00
-
Finanzauto S.A. - Teaching Note
Miller, Paddy; Velamuri, RamaTeaching Note DPOT-7-ELeadership and People ManagementNote prepared as an aid to instructors in the classroom use of case FH-633-E Finanzauto S.A.Starting at €0.00
-
Microsoft en China y en India, 1993-2007
Khanna, Tarun; Choudhury, PrithwirajCase HBS-711S29StrategySe relaciona con la expansión de Microsoft en China e India en el período 1993-2007 y los temas estratégicos que enfrentan las multinacionales en los mercados emergentes.Starting at €8.20