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Failure Chronicles
Rauch, Doug; Rottenberg, Linda; Tjan, Anthony K.; McNamee, Roger; Pacelle, Wayne; Guber, Peter; Johnson, Whitney; Strubler, DaveArticle HBS-R1104J-ESeven CEOs, entrepreneurs, and venture capitalists tell stories of personal failures-and what they learned from them. Doug Rauch, a former president of Trader Joe's, admits to being a "control-aholic" and recounts how his micromanagement hindered the chain's East Coast expansion. Linda Rottenberg talks about her mantra, "Go big, or go home," and how she made the call to close her business in India. Anthony Tjan describes the ups and downs of his ...Starting at €8.20
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Transforming Strategy One Customer at a Time
Harrington, Richard J.; Tjan, Anthony K.Article HBS-R0803D-EStrategyA decade ago, the Thomson Corporation, like most B2B companies, had a much better understanding of the people who purchased its newspapers, journals, and textbooks for their organizations than of the people who actually used them in their daily jobs. Facing an internet shakeup of its market, Thomson realized it needed to bridge that critical knowledge gap. The company began systematically scrutinizing its end users--in much the same way that Proc...Starting at €8.20