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Google to Alphabet: Ten Things We Know to Be True
Simons, Robert L.; Lobb, AnnelenaCase HBS-116029-EStrategyGoogle's founders wrote "10 Things We Know To be True," a document detailing founding principles and values, early in the company's life. As the company expanded, added business units, and changed its name to Alphabet, were these principles and values stiStarting at €8.20
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Ten Things We Know to Be True (Spanish version)
Simons, Robert L.; Lobb, AnnelenaCase HBS-119S15Strategyhbsp.harvard.edu/jdotStarting at €8.20
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Google to Alphabet: Ten Things We Know to Be True, Teaching Note
Simons, Robert L.; Lobb, AnnelenaTeaching Note HBS-117030-EStrategyTeaching note for case 116029.Starting at €0.00
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Dow: Breakthroughs to World Challenges
Porter, Michael E.; Kramer, Mark R.; Lobb, AnnelenaCase HBS-715403-EStrategyDow had adopted the "Breakthroughs to World Challenges" (BWC) program as part of its ten-year 2015 Sustainability Goals. BWC was an internal award recognizing products that effectively addressed one of five world challenges: energy and climate change, sustainable water supply, decent affordable housing, personal health, and food supply. By late summer 2014, two products had been designated as BWCs and two others were set to be announced in the fa...Starting at €8.20
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The National Geographic Society (A) (Abridged)
Garvin, David A.; Lobb, AnnelenaCase HBS-312120-EIn January 2010, John Fahey, president, CEO, and chairman of the board of trustees' executive committee of the Washington, D.C.-based National Geographic Society (NGS), must decide how best to organize the 121-year old mission-driven organization for a world of accelerating digital convergence and decreasing magazine sales. Historically a proponent of evolutionary change, he is considering a radical move: creating a senior management position res...Starting at €8.20
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Branding Yoga
Deshpande, Rohit; Herman, Kerry; Lobb, AnnelenaCase HBS-512025-EMarketingYoga, an ancient discipline, has become popular worldwide. The marketing of yoga and dispute over its origins have led to debate as to whether yoga should be branded at all. Some yoga instructors have gone so far as to copyright their varieties of yoga; others in the yoga community say it is a religious and/or spiritual practice and as such should not be claimed as intellectual property.Starting at €8.20
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Google to Alphabet: Two Job Opportunities
Simons, Robert L.; Lobb, AnnelenaCase HBS-116046-EStrategyThis product can be used with the free Job Design Optimization Tool (JDOT), available at: hbsp.harvard.edu/jdotStarting at €8.20
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Rio de Janeiro Galeao International Airport Concession
Lee, Henry; Deep, Akash; De Neve, PinarCase HBS-KS1230-EEconomicsIn 2013, Rio de Janeiro's main international airport, Gale o, was set to be privatized through a 25-year term concession. The Brazilian government set a minimum bid value of $4.8 billion for the airport. Five consortia submitted bids, surpassing the minimum bid value by at least 36 percent. The winning consortium of Singapore's Changi Airport and the Brazilian construction company Odebrecht surprised everyone by offering to pay R$19 billion, alm...Starting at €8.20
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CEO Succession at Cisco (A), (B), & (C), Teaching Note
Groysberg, Boris; Cheng, J. Yo-Jud; Lobb, AnnelenaTeaching Note HBS-417076-ELeadership and People ManagementTeaching note for cases 417031, 417032 and 417033. This note can also be used with "Cisco Systems: In Search of the Next CEO," HBS No. 416-027.Starting at €0.00
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Buchanan Renewables: Bringing Power to Liberia
Lee, Henry; Deep, Akash; Heimur, TamaraCase HBS-HKS888-EEconomicsThe case - Buchanan Renewables: Bringing Power to Liberia - focuses on a proposal to build two 17 megawatt facilities to provide power to Monrovia, the capital of Liberia. The country has just come out of a bitter civil war in which almost all of its power system was destroyed. The case can be taught as an energy case - comparing the alternative supply options or as an infrastructure case - looking at the question - should Liberia pursue a projec...Starting at €8.20