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The Customer-Focused Growth Project
Moore, Marian Chapman; Urbany, Joel E.Technical Note DARDEN-M-0798-EMarketingThis note guides students or Executive Education participants through an exercise to help identify growth opportunities for their business units. The Customer-Focused Growth Project consists of 10 steps that lead to a vetted growth strategy based on an analysis of the company, a customer (or customer segment), and competitors. Readers work through the first five steps to identify three potential growth ideas. They then follow the remaining five s...Starting at €8.20
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Goldman Sachs Goes to Rikers Island
Loutskina, Elena; Frank, Mary Margaret; Yemen, Gerry; Maiden, Stephen E.Case DARDEN-F-1807-EFinanceYi Hua, the leader of an impact-investing initiative at Goldman Sachs, was examining a new financial arrangement in a proposed public-private partnership called the Rikers Island Social Impact Bond (SIB). The proposed SIB was the result of a partnership between Goldman Sachs, the New York City (NYC) Department of Correction, Bloomberg Philanthropies, and three nongovernmental organizations (NGOs)-MDRC, Osborne Association (Osborne), and the Vera ...Starting at €8.20
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Basic Deal Structures
Frank, Mary Margaret; Hoffarth, AlexanderTechnical Note DARDEN-F-1862-EFinanceThis technical notes discusses three basic deal structures used to acquire another corporation. Asset acquisitions, stock acquisitions, and mergers under state law are the three common legal forms discussed.Starting at €8.20
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JUST Capital - Teaching Note
Frank, Mary Margaret; Matos, PedroTeaching Note DARDEN-F-1844TN-EFinanceTeaching note for product F-1844TNStarting at €0.00
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Green Ox - Teaching Note
Moore, Marian Chapman; Wilcox, Ronald T.; Henderson, GeraldineTeaching Note DARDEN-M-0722TN-EMarketingTeaching note for product M-0722Starting at €0.00
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Green Ox
Moore, Marian Chapman; Wilcox, Ronald T.; Henderson, GeraldineCase DARDEN-M-0722-EMarketing”Green Ox” was written specifically for a midterm exam in an MBA marketing management class. Rather than focus on one particular concept or issue (e.g., segmentation, product line depth), the case challenges students to develop a marketing strategy for a food and beverage manufacturer’s new line of sports beverages, which contain beneficial antioxidants. Focal decisions include choosing a segmentation scheme(s) and a specific target segment(s) an...Starting at €8.20
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UFS Corporation (A)
Frank, Mary MargaretCase DARDEN-C-2323-EAccounting and ControlA new credit analyst for a bank has received the consolidated balance sheet of a conglomerate and the balance sheet of its intended target company. The bank wants her to consider the credit risk at UFS Corporation (UFS), but she realizes that she needs information that wasn’t included in the balance sheets. Students will be able to examine the information she obtains from the loan officer responsible for UFS.Starting at €8.20
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UFS Corporation (B)
Frank, Mary MargaretCase DARDEN-C-2324-EAccounting and ControlThe credit analyst for a bank is asked to consider the credit risk at UFS Corporation (UFS). She obtains the information not included in the balance sheets but still needs to consider UFS's relationship with other companies. She asks a colleague for a lesson in push-down accounting.Starting at €5.74
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J&J, Inc.
Lynch, Luann J.; Frank, Mary MargaretExercise DARDEN-C-2361-EAccounting and ControlJack and Jill, first-year MBA students at the Darden School of Business, discovered their mutual interest in entrepreneurship and agreed to consider developing a small start-up during the summer after their first year. After much contemplation, they came up with an innovative idea for creating their own new business venture. Undergraduate students at the University of Virginia were welcomed on campus each fall, and Jack and Jill thought those stu...Starting at €8.20
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Wheaties: Reinvigorating an Iconic Brand (A)
Moore, Marian Chapman; Weinberg, AdamCase DARDEN-M-0828-EMarketingThis case series is taught in Darden's course elective, Managing Consumer Brands. In the spring of 2008, the marketing editor for Wheaties was getting ready for a meeting to discuss ideas about how to reinvigorate one of the most iconic and well-known cereal brands in America, which over the preceding few years had experienced a steady decline in market share. The only limitation the manager would impose was that any new product could not replace...Starting at €8.20