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J&J, Inc.
Lynch, Luann J.; Frank, Mary MargaretExercise DARDEN-C-2361-EAccounting and ControlJack and Jill, first-year MBA students at the Darden School of Business, discovered their mutual interest in entrepreneurship and agreed to consider developing a small start-up during the summer after their first year. After much contemplation, they came up with an innovative idea for creating their own new business venture. Undergraduate students at the University of Virginia were welcomed on campus each fall, and Jack and Jill thought those stu...Starting at €8.20