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23andMe: Genetic Testing for Consumers (C)
Quelch, John A.; Lu, Irene; Boudreau, Emily C.Case HBS-517129-EMarketingSupplement to case 514086.Starting at €5.74
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GlaxoSmithKline in China (C)
Quelch, John A.; Rodriguez, MargaretCase HBS-514092-EMarketingThis case is a follow up to GlaxoSmithKline (A), 514049 and GlaxoSmithKline (B), 514050.Starting at €5.74
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Peyton Enterprises - Teaching Note
Demers, Elizabeth A.; Simko, Paul J.Teaching Note DARDEN-C-2365TN-EAccounting and ControlTeaching note for product C-2365Starting at €0.00
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Double G Western Wear - Teaching Note
Simko, Paul J.Teaching Note DARDEN-C-2288TN-EAccounting and ControlTeaching note for product C-2288Starting at €0.00
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Lone Star Power - Teaching Note
Simko, Paul J.Teaching Note DARDEN-C-2252TN-EAccounting and ControlTeaching note for product C-2252Starting at €0.00
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Doc's Barbershop - Teaching Note
Lynch, Luann J.; Simko, Paul J.Teaching Note DARDEN-C-2376TN-EAccounting and ControlTeaching note for product C-2376Starting at €0.00
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General Hardware, Inc. - Teaching note
Simko, Paul J.Teaching Note DARDEN-C-2446TN-EAccounting and ControlTeaching note for product C-2446Starting at €0.00
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BHP Billiton's $40 Billion Hostile Bid for Potash Corp - Teaching Note
Simko, Paul J.Teaching Note DARDEN-C-2331TN-EAccounting and ControlTeaching note for product C-2331Starting at €0.00
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Marketing the "$100 Laptop" (C)
Quelch, John A.; Chen, DavidCase HBS-508065-EMarketingIn October 2007, the OLPC reported production delays and missed its shipment date. In early November, the $100 PC finally went into production, with initial shipments planned for Uruguay and Mongolia, and mid-month launched the "Give One, Get One" program. It enabled consumers in the U.S. and Canada, who had the option of purchasing an OLPC for $400, more than double the estimated production cost of $188 for each laptop. Roughly half of the $400 ...Starting at €5.74