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The Seven Questions of Marketing Strategy
Farris, Paul W.; Parry, Mark E.; Borden, Neil H. Jr.; Venkatesan, Rajkumar; Sharpe, Kathryn M.Technical Note DARDEN-M-0779-EMarketingThis simple model of marketing strategy can provide keys to creating a sustainable competitive advantage. Suitable for MBA and executive formats, this technical note demonstrates that individual marketing strategy concepts are interconnected, which renders the strategic process vulnerable to the political machinations of executives. Evolving customer needs and competitors' proactive efforts to steal market share require a dynamic marketing strate...Starting at €8.20
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Joseph Pulitzer
Pillar, Matthew G.; Davis, John A.Case HBS-807072-EBiography of publisher and philanthropist Joseph Pulitzer.Starting at €8.20
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Kohl Industries
Davis, John A.Case HBS-808078-ELeadership and People ManagementDescribes a compensation dilemma with a father and his three children, who work in different businesses under the family holding companies. The father, James Kohl, must set compensation that meets the needs of the family and the business.Starting at €8.20
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The Wen Group
Davis, John A.; Pillar, Matthew G.Case HBS-812034-ELeadership and People ManagementThree brothers that own and lead a second-generation family business in Hong Kong, encounter problems of nepotism and governance, and endure considerable conflict. The case asks how to resolve these family and business issues.Starting at €8.20
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Stevenson Industries (A), Teaching Note
Davis, John A.Teaching Note HBS-807135-EEntrepreneurshipTeaching note to (802-086).Starting at €0.00
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Negotiating Effectively in Family Business Systems
Malhotra, Deepak; Davis, John A.Case HBS-807144-ELeadership and People ManagementExplores how families in business can apply five principles of negotiation that are used effectively by non-family members. The distinctive characteristics of family relationships and of family business systems--which affect the use of these principles--are described.Starting at €8.20
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Clarks at a Crossroads (C)
Davis, John A.; Stroh, SuzanneCase HBS-812115-EFinanceClarks (C) describes the turnaround of C&J Clarks Ltd., 1993-2002. It describes the roles of family chairman Roger Pedder, and CEO Timothy Parker, in this successful effort.Starting at €5.74
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Clarks at a Crossroads (A)
Davis, John A.; Stroh, SuzanneCase HBS-812113-EFinanceClarks at a Crossroads (A) describes how this venerable British shoe company falls behind its competition and into financial trouble. The case ends with a pivotal vote by shareholders on whether to sell this family company.Starting at €8.20
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Clarks at a Crossroads (B)
Davis, John A.; Stroh, SuzanneCase HBS-812114-EFinanceClarks (B) summarizes the results of the shareholders vote described in the (A) case.Starting at €5.74
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Clarks at a Crossroads (C), Teaching Note
Davis, John A.; Stroh, SuzanneTeaching Note HBS-814114-EFinanceTeaching note for case 812115.Starting at €0.00