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Econet Wireless Zimbabwe - Teaching Note
Mitchell, Jordan; Velamuri, RamaTeaching Note ET-2-EEntrepreneurshipNote prepared as an aid to instructors in the classroom use of cases E-62-E, E-63-E and E-66-E (Econet Wireless Zimbabwe A, B, C).Starting at €0.00
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Mittal Steel: The Making of the World's Largest Steel Company (A) and (B) - Teaching Note
Mitchell, Jordan; Velamuri, RamaTeaching Note ET-6-EEntrepreneurshipThis teaching note was made as an aid in class for cases E-82-E and E-83-E.Starting at €0.00
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Alacrity Housing Chennai - Teaching Note
Mitchell, Jordan; Velamuri, RamaTeaching Note ET-3-EEntrepreneurshipNote prepared as an aid to instructors in the classroom use of cases E-69-E and E-70-E, Alacrity Housing Chennai (A) and (B).Starting at €0.00
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Naturhouse - Teaching Note
Mitchell, Jordan; Velamuri, RamaTeaching Note ET-4-EEntrepreneurshipNote prepared as an aid to instructors in the classroom use of case E-65-E Naturhouse.Starting at €0.00
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Infosys Technologies: Powered by Intellect, Driven by Values - Teaching Note
Mitchell, Jordan; Velamuri, RamaTeaching Note ET-5-EBusiness Ethics and Corporate Social Responsibility, EntrepreneurshipThis teaching note was made as an aid in class for case E-81-E: Infosys Technologies: Powered by Intellect, Driven by Values.Starting at €0.00
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The Seven Questions of Marketing Strategy
Farris, Paul W.; Parry, Mark E.; Borden, Neil H. Jr.; Venkatesan, Rajkumar; Sharpe, Kathryn M.Technical Note DARDEN-M-0779-EMarketingThis simple model of marketing strategy can provide keys to creating a sustainable competitive advantage. Suitable for MBA and executive formats, this technical note demonstrates that individual marketing strategy concepts are interconnected, which renders the strategic process vulnerable to the political machinations of executives. Evolving customer needs and competitors' proactive efforts to steal market share require a dynamic marketing strate...Starting at €8.20
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Finanzauto S.A. - Teaching Note
Miller, Paddy; Velamuri, RamaTeaching Note DPOT-7-ELeadership and People ManagementNote prepared as an aid to instructors in the classroom use of case FH-633-E Finanzauto S.A.Starting at €0.00
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Camper: la imaginación no es cara
Mitchell, Jordan; Velamuri, RamaCase E-105EntrepreneurshipCamper es una de las marcas más conocidas dentro y fuera del país. A lo largo de sus 30 años de historia, a Camper se le conoce por sus innovadores diseños, cercanía a la subcontratación de manufactura y por el diseño interior de sus tiendas. A partir de 2005 se enfrenta a una creciente competencia por parte de multinacionales como Nike. Los alumnos tendrán que entender cómo Camper ha incorporado la creatividad e imaginación a su negocio y qué es...Starting at €8.20
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Camper: la imaginación no es cara - Nota del instructor
Mitchell, Jordan; Velamuri, RamaTeaching Note ET-10EntrepreneurshipCamper es una de las marcas más conocidas dentro y fuera del país. A lo largo de sus 30 años de historia, a Camper se le conoce por sus innovadores diseños, cercanía a la subcontratación de manufactura y por el diseño interior de sus tiendas. A partir de 2005 se enfrenta a una creciente competencia por parte de multinacionales como Nike. Los alumnos tendrán que entender cómo Camper ha incorporado la creatividad e imaginación a su negocio y qué es...Starting at €0.00
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Enso Española, S.A. (B)
Miller, Paddy; Velamuri, RamaCase FH-651-ELeadership and People ManagementAfter the drastic measures taken by the Finn, Juha Korppi-Tommola, a new general manager is appointed to run Enso. Not only is his style quite different to the first general manager but he focuses his attention on a different set of priorities.Starting at €5.74