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Green Ox - Teaching Note
Moore, Marian Chapman; Wilcox, Ronald T.; Henderson, GeraldineTeaching Note DARDEN-M-0722TN-EMarketingTeaching note for product M-0722Starting at €0.00
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Green Ox
Moore, Marian Chapman; Wilcox, Ronald T.; Henderson, GeraldineCase DARDEN-M-0722-EMarketing”Green Ox” was written specifically for a midterm exam in an MBA marketing management class. Rather than focus on one particular concept or issue (e.g., segmentation, product line depth), the case challenges students to develop a marketing strategy for a food and beverage manufacturer’s new line of sports beverages, which contain beneficial antioxidants. Focal decisions include choosing a segmentation scheme(s) and a specific target segment(s) an...Starting at €8.20
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Gemstar-TV Guide International
McNichols, M; Blair, NCase SGSB-A208-EAccounting and ControlNormally, serving on a company's board of directors is not a full-time job, but in the summer of 2002, Nick Donatiello (GSB 1986) found himself in exactly that position. As a member of Gemstar-TV Guide International's (Gemstar's or the Company's) board of directors and its Audit Committee, Donatiello was caught up in a storm of accounting issues, shareholder lawsuits and a power struggle between the Company's largest shareholders. Donatiello, one...Starting at €8.20
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Sunbeam Corporation: Board Member Assessing Earnings Quality (B)
McNichols, M; Callan, CCase SGSB-A189B-EAccounting and ControlIt was June 9, 1998, and Charles Elson, a law professor and Director on Sunbeam’s Board, had just left a distressing Elson and the other outside directors met with outside legal and public relations advisors on June 13, 1998. After discussion of the events, the outside directors voiced that they had lost faith in Dunlap. They contacted the other directors and then called Dunlap to tell him he was terminated. Because of his apparent failure in ...Starting at €5.74
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miraclefeet.org: Fundraising and Financial Sustainability - Teaching note
McNichols, M; Foroughi, JTeaching Note SGSB-SI135TN-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeIn the summer of 2015, after reporting another year of strong growth in programming and fundraising at miraclefeet.org, a nonprofit dedicated to providing treatment to children born with clubfoot in developing countries, co-founder and executive director Chesca Colloredo-Mansfeld (MBA ’92) found herself wanting to do more. While miraclefeet had reported record numbers in each year since its 2010 founding, she knew that she had the capacity to no...Starting at €0.00
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Reach Capital: Porformance in Education Technology
McNichols, M; Foroughi, JCase SGSB-SI136-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeIn January 2015, Jennifer Carolan, who had served as the managing director of the NewSchools Venture Fund Seed Fund (“Seed Fund”), spun off from the nonprofit venture philanthropy firm to create a for-profit social impact fund focused on education technology (edtech). Through a unique joint venture with NewSchools Venture Fund (“NewSchools”) called NewSchools Capital, the new venture fund, Reach Capital, would allow Carolan to not only raise mor...Starting at €8.20
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Reach Capital: Porformance in Education Technology - Teaching note
McNichols, M; Foroughi, JTeaching Note SGSB-SI136TN-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeIn January 2015, Jennifer Carolan, who had served as the managing director of the NewSchools Venture Fund Seed Fund (“Seed Fund”), spun off from the nonprofit venture philanthropy firm to create a for-profit social impact fund focused on education technology (edtech). Through a unique joint venture with NewSchools Venture Fund (“NewSchools”) called NewSchools Capital, the new venture fund, Reach Capital, would allow Carolan to not only raise mor...Starting at €0.00
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miraclefeet.org: Fundraising and Financial Sustainability
McNichols, M; Foroughi, JCase SGSB-SI135-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeIn the summer of 2015, after reporting another year of strong growth in programming and fundraising at miraclefeet.org, a nonprofit dedicated to providing treatment to children born with clubfoot in developing countries, co-founder and executive director Chesca Colloredo-Mansfeld (MBA ’92) found herself wanting to do more. While miraclefeet had reported record numbers in each year since its 2010 founding, she knew that she had the capacity to no...Starting at €8.20
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Sunbeam Corporation: Board Member Assessing Earnings Quality (A)
McNichols, M; Callan, CCase SGSB-A189A-EAccounting and ControlIt was June 9It was June 9, 1998, and Charles Elson, a law professor and Director on Sunbeam?s Board, had just left a distressing board meeting. The board had met suddenly because, the previous day, Barron?s had published an article suggesting that Al Dunlap, CEO of Sunbeam, had been manufacturing earnings since he joined the company in July 1996. This disturbing article came shortly after other bad news. Two months earlier, on April 3, Sunbeam h...Starting at €8.20
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Tipping Point Community
Meehan, W; McNichols, M; Foroughi, JCase SGSB-SI116-EInnovation and ChangeIn early 2016, Thomas Laffont, then-chairman of the board at Tipping Point Community, a nonprofit organization fighting poverty in the San Francisco Bay Area, gathered with over two dozen fellow board members for a retreat to discuss, among other things, the future of the fast-growing organization. In the 11 years since its founding, Tipping Point had raised nearly $120 million and impacted the lives of more than 600,000 people in need. In 2016...Starting at €8.20