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Assembling Smartphones: Takt Time Cycle Time (Spanish Version)
Shih, Willy; Bernstein, Ethan S.Case HBS-611S11Service and Operations ManagementPara maximizar su eficacia, los casos de color deben imprimirse en color. El caso fue preparado para ser utilizado como parte de un proceso de revisión en el primer año curso Tecnología y Gestión de Operaciones en HBS. Ofrece a los estudiantes la oportunidad de analizar el contexto de una elección proceso de fabricación y, a continuación, examinar los números reales de producción que resultaron de una serie de opciones. Si bien no es un tema trad...Starting at €8.20
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Owen Barry: Coping with Brexit Stalemate - Teaching Note
Neil Bendle; Ramasastry ChandrasekharTeaching Note IVEY-8B20A061-EMarketingTeaching note for product 9B20A061.Starting at €0.00
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Daily Bread Food Bank: The Adoption of Social Missions - Teaching Note
Neil Bendle; Wendy WangTeaching Note IVEY-8B20A052-EMarketingTeaching note for product 9B20A052.Starting at €0.00
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The Alibaba Group and Online to Offline (O2O) Sales
Neil Bendle; Xin (Shane) Wang; Xiaoqian (Vivian) ChenCase IVEY-9B15A035-EMarketing, StrategyIn the fall of 2014, the Alibaba Group, an e-commerce company that operates domestic and international marketplaces and provides Internet-based services from its headquarters in Hangzhou, China, startled the world with its record-breaking initial public offering on the New York Stock Exchange. The company’s business plan differs from other major Internet companies such as Amazon and eBay by its strategies that are tailored to the particular circu...Starting at €8.20
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Visa Inc. and the Global Payments Industry
Neil Bendle; Dan HorneCase IVEY-9B14A018-EMarketingA manager, preparing for an interview with Visa Inc., seeks to understand the nature of the global payments industry and Visa Inc.'s position within it. The case outlines the industry's history and current practice through extensive use of publicly reported information. The public information allows answers to some important questions. What does Visa Inc. do? How competitive is the industry? And what is the source of Visa Inc.'s competitive advan...Starting at €8.20
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Snap Inc.: Becoming a “Camera Company”
Neil Bendle; Ken MarkCase IVEY-9B19A023-EEntrepreneurship, MarketingIn March 2018, Snap Inc. (Snap), based in Venice, California, and commonly known as Snapchat for its application that allowed users to send photos that disappeared, was looking for ways to grow its user base in the competitive social media platform industry and to differentiate itself from the other major platforms. To do this, it was trying to position itself as a “camera” company and to become relevant to a larger target market: adults aged 25 ...Starting at €8.20
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Pokémon Go: Virtual Invading Reality
Neil Bendle; Xiaoke XuCase IVEY-9B17A032-EMarketing, StrategyIn June 2016, the augmented reality game Pokémon GO quickly became one of the hottest topics in the world, changing both the online and offline behaviours of players. Pokémon GO was jointly developed by the San Francisco-based firm Niantic Inc. and The Pokémon Company, based in Japan, and was underwritten by the Japanese video game giant Nintendo. The game, which overlaid virtual items and creatures onto the physical world, allowed smartphone use...Starting at €8.20
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Jieliang Phone Home! (C)
Shih, Willy; Bernstein, Ethan S.; Bilimoria, NinaCase HBS-609082-EKnowledge and CommunicationAt Precision Electro-Tek's mobile phone manufacturing facility in southern China, thousands of operators - bright and capable young men and (mostly) women like Jieliang Hao are motivated to improve line productivity through small innovations for faster assembly and have discovered many ways to increase their performance. Meanwhile a globally-networked team of manufacturing experts led by Marty Cole, the case protagonist, is trying to spread best ...Starting at €5.74
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A Note on Compensation
Bernstein, Ethan S.; Norris, MichaelCase HBS-419020-ELeadership and People ManagementThis note describes the major considerations and frameworks of compensation. Its audience is general managers interested in learning about their own or their employees' compensation.Starting at €8.20
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RBC: Transforming Transformation (B)
Bernstein, Ethan S.; Gino, Francesca; Sesia, AldoCase HBS-920045-ELeadership and People ManagementIn 2017, the Royal Bank of Canada (RBC), a Canadian financial icon, mandated a swat team of "enablers of collaboration" (their job description) to support the personal and commercial bank in the enterprise-wide RBC Cultural Transformation initiative. HisStarting at €5.74