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Airbus and Boeing: Superjumbo Decisions
Bodily, Samuel E.; Lichtendahl, Kenneth C. Jr.Case DARDEN-QA-0720-EDecision AnalysisSet in 1999, this case allows students to put themselves in the positions of both Airbus and Boeing as Boeing considered how to respond to Airbus's decision to announce its plans to proceed or not with the $10 billion development of the world's first commercial superjumbo jet, the Airbus A3XX. Boeing was considering a development effort to "stretch" its 747 jumbo jet into a larger superjumbo version, the 747-X. At the time, the two companies' wid...Starting at €8.20
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SnackChips in China
Bodily, Samuel E.; Lichtendahl, Kenneth C. Jr.; Clemen, RobertCase DARDEN-QA-0698-EDecision AnalysisThis case is intended to work well as an exam or a capstone for a course on decision analysis, simulation, real options, and game theory. It explores a conventional snack-chip marketer's strategy in China for promoting and advertising a recently acquired healthy snack-chip brand in mid-2002. The marketer has some key decisions to make, now and in the future, about a range of marketing expenditures in the context of an exciting emerging market and...Starting at €8.20
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Kelly Solar - Teaching Note
Lipson, Marc L.; Bodily, Samuel E.; Lichtendahl, Kenneth C. Jr.Teaching Note DARDEN-F-1614TN-EFinanceTeaching note for product F-1614Starting at €0.00
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Kelly Solar
Bodily, Samuel E.; Lipson, Marc L.; Lichtendahl, Kenneth C. Jr.Case DARDEN-F-1614-EFinanceA small start-up company must make additional investments to maximize its firm value. But the company owner will not make this investment unless she can renegotiate outstanding debt claims. Solving this "debt overhang" problem through negotiation is the focus of the case. In this context, students are exposed to a variety of issues: the nature of financial claims, bargaining and negotiation fundamentals, and agency costs of debt.Starting at €8.20
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Mkhiwa Trust: Contextualizing a Couple’s Servant Leadership - Teaching Note
Caren Scheepers; Abdullah Verachia; Natalie van der Veen; Mologadi KekanaTeaching Note IVEY-8B20C021-ELeadership and People ManagementTeaching note for product 9B20C021.Starting at €0.00
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Old Mutual Limited: Leading Culture Change - Teaching Note
Caren Scheepers; Michelle GovenderTeaching Note IVEY-8B20C016-ELeadership and People ManagementTeaching note for product 9B20C016.Starting at €0.00
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Discovery Limited: Leading Wellness Adoption in Low-Income Markets - Teaching Note
Caren Scheepers; Luthando JamaTeaching Note IVEY-8B20M040-EStrategyTeaching note for product 9B20M040.Starting at €0.00
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Supergroup/South Africa: Contextual Leadership from Turnaround to Strategic Niche - Teaching Note
Caren Scheepers; Michael WardTeaching Note IVEY-8B19M017-EStrategyTeaching note for product 9B19M017.Starting at €0.00
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Anglo American South Africa: Strategically Mining Leadership Talent for Succession - Teaching Note
Amy Moore; Verity Hawarden; Caren ScheepersTeaching Note IVEY-8B19C004-ELeadership and People ManagementTeaching note for product 9B19C004.Starting at €0.00
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Comair South Africa: Team Coaching Taking Off
Amy Moore; Verity Hawarden; Caren ScheepersCase IVEY-9B20C007-ELeadership and People Management, StrategyIn May 2019, the head of Organizational Development and Talent for Comair Limited (Comair), was contemplating the dilemma of stimulating higher buy-in for team coaching—a program in formal leadership development emphasizing collaboration and shared responsibility. The long-standing chief executive officer (CEO) had just resigned. He had focused over the last few years on enabling a leadership style of collaboration where departmental silos would ...Starting at €8.20