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Burberry
June Cotte; Marta JarosinskiCase IVEY-9B14A014-EMarketing, StrategyIn 2006, Burberry appointed a new chief executive officer (CEO) with many years of experience in senior positions in the fashion and luxury industries. Though Burberry had enjoyed continued year over year growth, the sales growth was not on par with the growth seen within the personal luxury industry. Big changes within Burberry were expected to come as the new CEO took the reins in July 2006. What were the transformations and changes that Burber...Starting at €8.20
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Rethinking School
Childress, StaceyArticle HBS-R1203E-EEconomicsEconomists have found that the higher a country's academic test scores, the faster its GDP grows. That puts the United States' perennially mediocre test scores in a particularly ominous light. Progress is being made, says Childress, of the Gates Foundation, but at the rate even the most engaged school systems are improving, it will take 80 years to catch up to where China is now. New approaches, including personalized technology, online videos, a...Starting at €8.20
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Native Deodorants: Sell or Swell
June Cotte; Toshaan HarjaiCase IVEY-9B20A073-EEntrepreneurship, MarketingThe founder and chief executive officer (CEO) of the direct-to-consumer deodorant startup Native Deodorant (Native) had grown the brand to one million active users in about two years. The company was founded in 2015 in San Francisco and had disrupted theStarting at €8.20
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Wireless Generation, Teaching Note
Childress, Stacey; Marietta, Geoff; Mahon, JasonTeaching Note HBS-309028-EEntrepreneurshipTeaching Note for [307049].Starting at €0.00
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Redesigning Sunnymeadows.ca (B)
June Cotte; Ari ShomairCase IVEY-9B11A018-EMarketingThis case is a supplement to Redesigning Sunny Meadows.ca (A).Starting at €5.74
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Teach for America 2005, Teaching Note
Childress, Stacey; Mahon, Jason; Cheng, Tiffany K.Teaching Note HBS-309053-EStrategyTeaching Note for [805094].Starting at €0.00
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Intrigue Media: Growing the Video Advertising Network - Teaching Note
June Cotte; Ken MarkTeaching Note IVEY-8B20A023-EMarketingTeaching note for product 9B20A023.Starting at €0.00
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Native Deodorants: Sell or Swell - Teaching Note
June Cotte; Toshaan HarjaiTeaching Note IVEY-8B20A073-EMarketingTeaching note for product 9B20A073.Starting at €0.00
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Honda Canada: Relaunching Honda Fit - Teaching Note
June Cotte; Ramasastry ChandrasekharTeaching Note IVEY-8B17A060-EMarketingTeaching note for product 9B17A060.Starting at €0.00
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If We Blew It Up, Then We Could....
Childress, StaceyCase HBS-309042-EEntrepreneurshipBy setting up a thought experiment, this exercise challenges students to examine their own assumptions about the meaning of the word "public" in public education, as well as to understand competing assumptions held by others.Starting at €8.20