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Revenue-Recognition Problems in the Communications Equipment Industry, Teaching Note
Healy, Paul M.Teaching Note HBS-108028-EFinanceTeaching Note to (107-025).Starting at €0.00
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Demand and Supply Forecasting at Air Products--Electronics Specialty Materials, Teaching Note
Kulp, Susan; Randall, Taylor; Kanji, ZahraTeaching Note HBS-108017-ETeaching Note to (107-018).Starting at €0.00
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Hallstead Jewelers, Teaching Note
Bruns, William J., Jr.Teaching Note HBS-107069-EFinanceTeaching note to (107-060).Starting at €0.00
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Deferred Taxes at Obadiah Vineyard, Teaching Note
Autrey, Romana L.Teaching Note HBS-107036-EFinanceTeaching note to (107-035).Starting at €0.00
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Survey Masters LLC, Teaching Note
Bruns, William J., Jr.; Langevin, RachaelTeaching Note HBS-907419-EAccounting and ControlTeaching note to (107-061).Starting at €0.00
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Bankinter: Growing Through Small and Medium Enterprises, Teaching Note
Martinez-Jerez, F. AsisTeaching Note HBS-107076-ETeaching note to (107-075). This teaching note is available in only hard copy format (HBP does not have digital distribution rights to the content). As a result, a digital Educator Copy of the case is not available through this web site.Starting at €0.00
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Harvard Business School Executive Education: Balancing Online and Offline Marketing
Deighton, John; Kornfeld, LeoraCase HBS-510091-EMarketingHow does a small business set its online media budget? The HBS Executive Education Division can be viewed as a small-to-medium sized business unit with annual revenues of $107 million. As we watch it change its culture, practices, and organization from offline to online marketing, we have an opportunity not simply to see the metrics used in online marketing budget allocation, but also the stresses involved in the birth of a new go-to-market cultu...Starting at €8.20
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Educación Ejecutiva de Harvard Business School: Equilibrio de marketing online y offline
Deighton, John; Kornfeld, LeoraCase HBS-517S05Marketing¿Cómo establece un pequeño negocio de su presupuesto de medios en línea? La división de educación HBS Ejecutivo puede ser vista como una unidad entre pequeña y mediana empresa con ingresos anuales de $ 107 millones. Al observar que cambiar su cultura, prácticas y organización de offline a la comercialización en línea, tenemos una oportunidad no sólo para ver las métricas utilizadas en la asignación de presupuesto de marketing en línea, sino tambi...Starting at €8.20
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Basic Techniques for the Analysis of Customer Information Using Excel 2007: A Step-by-Step Approach
Martinez-Jerez, F. AsisCase HBS-109052-EInformation TechnologiesThe objective of this note is to provide a set of easy, step-by-step guides for some analytical techniques that are useful in the analysis of cases discussed in the course "Competing and Winning through Customer Information" (CWCI). The instructions that follow use datasets from three of the cases in the course: "Slots, Tables, and All That Jazz: Managing Customer Profitability at the MGM Grand Hotel," HBS No. 106-029, "MercadoLibre.com," HBS No....Starting at €8.20