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Barcelona: A Roman Village Becoming a Smart City (Abridged)
Carrasco, Carlos; Ricart, Joan Enric; Berrone, PascualCaso SM-1646-EDirección estratégica, Innovación y cambio, Tecnologías de la informaciónOn July 2, 2014, Josep Ramon Ferrer, director of the ICT and smart city strategy at Barcelona City Council, finished the second round of meetings with the companies selected to participate in the competitive dialogue to create City OS, Barcelona's operating system. City OS was one of the key milestones in Barcelona's smart city strategy. It aimed to enable the council to acquire and process data from urban operations in a rapid, efficient, effect...Desde 8,20 €
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Málaga: In Search of Its Identity as a Smart City
Berrone, Pascual; Ricart, Joan Enric; Blázquez, María LuisaCaso SM-1658-EDirección estratégica, Innovación y cambio, Tecnologías de la informaciónThe case examines Málaga's evolution and its positioning as a smart city. It describes various strategic plans followed by the city, its strengths and weaknesses, and the management and leadership of the mayor, Francisco de la Torre. The mayor must define the positioning of the city and decide how to leverage efforts made to transform Málaga into a city of knowledge and culture in that context.Desde 8,20 €
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IKEA Enters Spain
Berrone, Pascual; Blázquez, María Luisa; Diego, Enrique deCaso SM-1592-EDirección estratégicaThe case provides an update of the Catalan furniture industry, describing the entry and success of IKEA and the closure of half of the Catalan furniture companies. It addresses the question of why the Catalan companies did not follow IKEA's model and stresses the different configuration of the value chain.Desde 8,20 €
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The Catalan Textile Industry (A)
Berrone, Pascual; Blázquez, María LuisaCaso SM-1595-EDirección estratégica, Innovación y cambioThe case briefly describes the Catalan textile industry, its structure and the different approaches they followed to respond to changing trends in the industry, compared with companies such as Inditex. It relates the challenges brought on by globalization and how they affected the industry in Catalonia.Desde 8,20 €
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The Catalan Textile Industry (B)
Berrone, Pascual; Blázquez, María Luisa; Diego, Enrique deCaso SM-1596-EDirección estratégica, Innovación y cambioBetween 1990 and 1996, more than a quarter of textile-related jobs had been lost in the European Union. European governments faced the daunting task of promoting adequate policies to smooth the transformation that was taking place in the sector and improve its competitiveness. The case explains some of the measures taken by the Catalan government in response to the increasing callenges faced by companies in the textile industry. It also explains ...Desde 5,74 €
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Barcelona: A Roman Village Becoming a Smart City
Carrasco, Carlos; Ricart, Joan Enric; Berrone, PascualCaso SM-1625-EDirección estratégica, Innovación y cambio, Tecnologías de la informaciónOn July 2, 2014, Josep Ramon Ferrer, director of ICT and smart city strategy at Barcelona City Council, finished the second round of meetings with the companies selected to participate in the competitive dialogue to create the City OS, Barcelona's operating system. The City OS was one of the key milestones in Barcelona's smart city strategy. The City OS aimed to provide the City Council with the ability to acquire and process data from urban oper...Desde 8,20 €