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Being the Boss, with a New Preface: The 3 Imperatives for Becoming a Great Leader, 7. Don't Forget Your Boss
Hill, Linda A.; Lineback, KentCapítulo de Libro HBS-1099BC-EAre you the boss you need to be? You never dreamed being the boss would be so hard. You're caught in a web of conflicting expectations from your subordinates, from those above you, and from your peers and customers. You're not alone. As Harvard Business SDesde 8,20 €
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Becton Dickinson & Company: División de Sistemas VACUTAINER (Resumido)
Cespedes, Frank V.; Rangan, V. KasturiCaso HBS-502S25MarketingBecton Dickinson, una empresa fenomenalmente exitosa con una cuota de mercado 80% en el mercado de las agujas de recogida de sangre y jeringas se enfrenta a un cambio en el entorno de compra del cliente (presiones de contención de costos en los hospitales). Esto obliga a una reevaluación de la empresa es altamente exitosa política de producto y estrategia de canal. Uno de los principales clientes de la compañía amenaza con dejarlos por negarse a ...Desde 8,20 €
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Managing Multi-Media Audiences at WHDH (Boston)
Teixeira, Thales S.; Rangan, V. KasturiCaso HBS-515037-EMarketingWHDH's Channel 7 News rose to the #1 position in Boston-area news broadcasting through its embrace of an innovative format and affiliating with NBC. Since the early 2000s, however, other news programs had copied their format, and young audiences had begin to use the Internet to get their news, dramatically cutting ratings and ad revenue. Station owner Edmund Ansin and general manager Chris Wayland faced a choice of whether to use the TV news to p...Desde 8,20 €
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Grupo Bimbo: Growth and Social Responsibility (Spanish version)
Rangan, V. Kasturi; Garcia-Cuellar, ReginaCaso HBS-510S04MarketingBimbo, headquartered in Mexico with 2008 sales of $7 billion, was one of the largest bakery companies in the world. Even as it had grown spectacularly in the last several decades, the company had earned a stellar reputation for its Corporate Social Responsibility. As the company set its sights on international expansion, its third generation CFO, Daniel Servitje, wondered how to keep its growth and CSR objectives neatly aligned.Desde 8,20 €
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Grupo Bimbo: Growth and Social Responsibility
Rangan, V. Kasturi; Garcia-Cuellar, ReginaCaso HBS-509025-EMarketingTo maximize their effectiveness, color cases should be printed in color. Bimbo, headquartered in Mexico with 2008 sales of $7 billion, was one of the largest bakery companies in the world. Even as it had grown spectacularly in the last several decades, the company had earned a stellar reputation for its Corporate Social Responsibility. As the company set its sights on international expansion, its third generation CFO, Daniel Servitje, wondered ho...Desde 8,20 €
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Coping with the Stresses and Emotions: Becoming a New Manager Isn't Easy
Hill, Linda A.Capítulo de Libro HBS-5599BC-EBy necessity, new managers must work hard on themselves as they adapt to the challenges of managerial work and their new network of relationships. The move to management requires numerous changes: in the way you present yourself, in the way others treat you, and in the way you interact with new sets of people. Stress and other turbulent emotions are inevitable, and learning to deal with stresses and emotions may be as important to your career's s...Desde 8,20 €
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Don't Forget Your Boss: Make the Most of This Critical Relationship-Why Managing Your Boss Is Key to Becoming a Great Boss Yourself
Hill, Linda A.; Lineback, KentCapítulo de Libro HBS-7321BC-EConocimiento y comunicaciónOne member of your professional network deserves special attention: your boss. Why? Because your boss plays a pivotal role in your success-or your failure. You can leverage your boss's influence in the organization in several ways-for example, by obtaining valuable information, winning needed resources, or securing support for your group's initiatives. If you mishandle your relationship with your boss, you might find yourself isolated and ignored...Desde 8,20 €
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Vineet Nayar and Sampark Foundation: Frugal Innovation at Scale (A) (Abridged)
Hill, Linda A.; Tedards, EmilyCaso HBS-421021-ELiderazgo y Dirección de personasIn 2005, Vineet Nayar, the former CEO and Vice Chairman of HCL Technologies, and his wife, Anupama Nayar, committed $100 million of their personal wealth to found Sampark Foundation-a grant-making philanthropy with a mission to transform learning outcomes for 20 million children in rural government schools by 2025. By 2013, it was clear that Sampark was never going to reach 20 million children by writing grants. Vineet stepped out of the corporat...Desde 8,20 €
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Vineet Nayar and Sampark Foundation: Frugal Innovation at Scale (A)
Hill, Linda A.; Tedards, EmilyCaso HBS-421015-ELiderazgo y Dirección de personasIn 2005, Vineet Nayar, the former CEO and Vice Chairman of HCL Technologies, and his wife, Anupama Nayar, committed $100 million of their personal wealth to found Sampark Foundation-a grant-making philanthropy with a mission to transform learning outcomes for 20 million children in rural government schools by 2025. By 2013, it was clear that Sampark was never going to reach 20 million children by writing grants. Vineet stepped out of the corporat...Desde 8,20 €
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BASF: Co-Creating Innovation (B)
Rangan, V. Kasturi; Billaud, Emilie; Dessain, VincentCaso HBS-517074-EMarketingSupplement to case 517073.Desde 5,74 €