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Agbar Automotive (A)
Rosenberg, MikeCaso DG-1440-EAnálisis de decisiones, Dirección estratégicaDeveloping action plans in a common situation in the life of a manager.Desde 8,20 €
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Republic Cell
Schroeter, Andreas; Rosenberg, MikeCaso SM-1586-EAnálisis de decisionesAfter months of hard work, a telecommunications executive is told not to bid on an important contact in a Latin American country, as his immediate superior has told him at the last minute that it is too risky. He is faced with the decision of whether to try to go over his boss's head or, should he accept the decision, what to tell his team.Desde 8,20 €
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The Farm
Von Arnim, Felix; Rosenberg, MikeCaso ASN-56-EÉtica empresarial y Responsabilidad Social Corporativa, Liderazgo y Dirección de personas, Servicios y operaciones"The Farm" deals with an MBA student who must take time to help his family sort out a problem on the family farm in Germany. An employee has gained control of part of the land and the student must determine the viability of the farm without it, and also think about his own involvement going forward.Desde 8,20 €
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Angel Toy
Huang J.; Rosenberg, MikeCaso ASN-35-EConocimiento y comunicación, FinanzasBefore leaving for Spain, Joe was working for his family' business, Angel Toy Corporation. Angel Toy had acquired two cartoon licenses which Joe was in charge of. Everything had gone smoothly, but inventory had not arrived yet and he wanted to make sure that things were running smoothly. A weekly industry email was sent out every Wednesday to update on what was happening in the toy biz. He had just read an AP about a particular toy company. Appla...Desde 8,20 €
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Agbar Automotive (B)
Rosenberg, MikeCaso DG-1441-EAnálisis de decisiones, Dirección estratégicaTo see the brand creation process and how it relates to the company's strategy.Desde 5,74 €
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Químicas Bages
Palencia, Luis; Rosenberg, MikeCaso ASN-75-EAnálisis de decisiones, Dirección estratégicaIn 2019, the sales manager of a medium-sized agricultural chemicals manufacturer has to decide whether to terminate the distribution contract with one of his long-term distributors and give it instead to a newcomer. There are objective reasons both for not keeping the old distributor and for changing to a new one. The case discussion should be structured around a balanced, objective analysis of all factors involved in the situation: strategic, so...Desde 8,20 €
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Managing the Future: The Way Ahead
Done, Adrian A.; Goldin, Ian; Fidler, Devin; Gorbis, Marina; Rosenberg, MikeDossier DOS-12-EDirección estratégica, Economía, Liderazgo y Dirección de personas, Servicios y operacionesWhat you need to know today to lead the charge into tomorrow, with boldness and vision.Desde 15,00 €
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Globalization Backlash: How to Stay Grounded
Ghemawat, Pankaj; Rosenberg, Mike; Reiche, SebastianDossier DOS-35-EDirección estratégica, Liderazgo y Dirección de personas, Servicios y operacionesDon’t get carried away by the uncertainty and anger. IESE experts offer practical advice, rooted in reality.Desde 15,00 €
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A Strategic Approach to Sustainability
Rosenberg, MikeArtículo ART-2850-EDirección estratégica, Ética empresarial y Responsabilidad Social CorporativaThis article explores how senior managers might choose to address the challenge of environmental sustainability, not just for the sake of it being a moral imperative, but to perform their fiduciary responsibilities and to prepare their companies for the disruptive changes that the future holds. Given the gulf between how senior managers perceive the world and how activists, journalists and legislators see it, the path toward better environmental ...Desde 8,20 €
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SAFE and Travis: Leading in Uncertain Times
Mitchell, Jordan; Cardona Soriano, Pablo; Rosenberg, MikeCaso DG-1522-ELiderazgo y Dirección de personas, Servicios y operacionesForty-five miles apart from each other in Northern California, two not-for-profit credit unions SAFE and Travis had successfully transitioned from military segment-based to community charter credit unions. Both had grown to over $1 billion in assets via a combination of organic growth, mergers, and acquisitions. Above all, both had injected an unwavering commitment to member service. As of 2007, SAFE and Travis faced several questions: What would...Desde 8,20 €