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Fernández-Vega Eye Institute - Teaching Note
Serrano, Alejandro; Moscoso, PhilipNota del Instructor PT-64-EInnovación y cambio, Servicios y operacionesThis teaching note is designed for the case study P 1137 E, "Fernández-Vega Eye Institute." It proposes assignment questions for case preparation, guidelines for case analysis, and a teaching plan and board plan for class.Desde 0,00 €
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Más allá del 20/20: el modelo del Instituto Oftalmológico Fernández-Vega
Serrano, Alejandro; Moscoso, PhilipCaso OIT-26Innovación y cambio, Servicios y operacionesEl Instituto Oftalmológico Fernandez-Vega situado en Oviedo (Asturias) es, posiblemente, la clínica más conocida de España en su especialidad. No solo destaca por su altísima calidad médica, sino que, además, ha ido optimizado la prestación de sus servicios para mejorar la experiencia del cliente. Ante una creciente demanda de sus servicios médicos, la dirección del Instituto debe decidir entre varias opciones para aumentar la capacidad de la clí...Desde 8,20 €
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Beyond 20/20: The model of the Fernández-Vega Eye Institute
Serrano, Alejandro; Moscoso, PhilipCaso OIT-26-EInnovación y cambio, Servicios y operacionesThe Fernández-Vega Eye Institute in Oviedo, Asturias, is possibly the most famous clinic in Spain in its specialty. It is not only notable for its high medical quality; the clinic has also optimized its provision of services using business criteria with the aim of improving the customer experience. Faced with a growing demand for its medical services, the institute's management has to decide between a series of specific options for increasing the...Desde 8,20 €
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Fiore di Zucca
Serrano, Alejandro; Calvo, EduardCaso P-1183Servicios y operacionesFiore di Zucca era uno de los principales fabricantes italianos de vegetales listos para consumir. Francesco Ferrati, el director de Operaciones, revisaba los resultados operativos de la nueva política de producción, que implicaba no esperar a recibir pedidos de los clientes. Estaba satisfecho con la mejora del tiempo de respuesta a los clientes; sin embargo, el inventario había aumentado tanto que uno de los almacenes de productos terminados cas...Desde 8,20 €
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Pompeii Brand
Serrano, Alejandro; Martínez de Albéniz, VictorCaso P-1194-EServicios y operacionesA start-up that sells barely 5 million euros worth of mid- to high-end sneakers a year (mainly in Spain) and must expand in Europe considers how to organize its structure of suppliers to improve its productive efficiency without falling victim to the cost of excess inventories. Part of the production comes from two suppliers in Spain and the rest from one in China. The company is also considering starting to work with a new supplier in Turkey. St...Desde 8,20 €
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HCM Hospital: Invest to Grow?
Serrano, Alejandro; Lago Esteban, AlejandroCaso P-1202-EServicios y operacionesThe case describes a decision faced by Rafael Hernández, CEO of HCM Group, who has to decide whether to make a case to the board of directors supporting the expansion of the premises of HCM Hospital. If the expansion goes ahead, an actionable plan should be presented, including new activities to be carried out by the hospital. If the plan is not supported or some external factor prevents its deployment, a plan B is needed to rationalize the way s...Desde 8,20 €
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Suppliers Selection at Pepsico Europe
Serrano, Alejandro; Nadjia Gassner; Humberto Pardi; Girbal, AlbertCaso P-1190-EServicios y operacionesIn 2018, Pepsico is considering adding a new supplier of CO2 to its manufacturing process in Eastern European plants. The new supplier offers a very competitive price, but other key aspects, such as reliability, service level, etc. should be carefully pondered before making a decision. Also, adding a new supplier implies removing one of the extant ones. Which one should be removed? The proposal made by Migdalski, head of purchasing in Eastern Eur...Desde 8,20 €
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Suppliers Selection at Pepsico Europe (Portuguese Version, Brazil)
Serrano, Alejandro; Nadjia Gassner; Humberto Pardi; Girbal Puig, AlbertCaso P-1190-PBServicios y operacionesIn 2018, Pepsico is considering adding a new supplier of CO2 to its manufacturing process in Eastern European plants. The new supplier offers a very competitive price, but other key aspects, such as reliability, service level, etc. should be carefully pondered before making a decision. Also, adding a new supplier implies removing one of the extant ones. Which one should be removed? The proposal made by Migdalski, head of purchasing in Eastern Eur...Desde 8,20 €
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Mercadona and the Challenge of 2020 (Portuguese Version, Brazil)
Serrano, Alejandro; Girbal Puig, AlbertCaso P-1176-PBServicios y operacionesAfter various decades of uninterrupted growth, Mercadona was completing its expansion in Spain and Portugal. Faced with this situation, it was natural in which direction the company strategy should head. Should it continue its expansion process into other countries, such as Italy? If so, what impact would the recent change of model from "integrated suppliers" to "totalers" have on the process?Desde 8,20 €
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Glassy Lenses
Serrano, Alejandro; Sabrià, Frederic; Grandes, Mª JesúsCaso P-1201Contabilidad y control, Servicios y operacionesGlassy Lenses, un fabricante de lentes oftálmicas, tiene una planta en Francia que puede seleccionar convenientemente a diario qué pedidos de los que le llegan va a asumir, pero los cuellos de botella pasan de una sección a otra, dificultando así la planificación y ejecución de la producción. Ayuda a la dirección de la fábrica a elegir correctamente entre las distintas familias de productos y, de ese modo, maximizar el beneficio.Desde 8,20 €