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Political and Economic History of the People's Republic of China: An Annotated Timeline
Kirby, William C.; Koll, Elisabeth; Abrami, Regina; McFarlan, F. WarrenCase HBS-309073-EBrief political, economic and social timeline of China from 1949 to present to give context on and provide overview of modern Chinese history.Starting at €8.20
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Long Wang Sha Tan Ku Company
Peter C. Bell; Anna Galica; Vincent Fung; Lothair Ling; Pik-Kei Osburga ChanCase IVEY-9B09E008-ECorporate Governance, StrategyThe chief operation officer (COO) of Long Wang Sha Tan Ku Company, a boardshorts manufacturer based in Shanghai, China, was expected to present a plan to improve the company's profitability through adjustments to the company's operations. There were at least three possible paths to increase profitability. First, reviewing how production was scheduled between the company's two manufacturing facilities. Second, since the company operated at capacit...Starting at €8.20
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DD Traders: Sourcing for DEMDACO
Peter C. Bell; Carolyn Glasow; Julia HoCase IVEY-9B11E035-ECorporate Governance, StrategyDD Traders was the Asian branch of DEMDACO, a privately held company that wholesaled unique gift products that were marketed and distributed to the specialty retail channel in the United States and some international markets. Carolyn Glasow recognized an opportunity to leverage a quantitative approach to sourcing future allocations across vendors that would also improve the short-term demand transparency that was provided to the company’s key bus...Starting at €8.20
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Intel Asia-Pacific: The Catch & Win Campaign
Peter C. Bell; John Lyons; Peter Dingle; Ash SupersadCase IVEY-9B13E023-ECorporate Governance, StrategyThe head of Data Marketing Analytics and Mobile for Intel Asia-Pacific was reviewing the proposed media plan for the Catch & Win 2.0 campaign. The media purchase needed to be finalized quickly in order to be included in the current quarter’s budget, but he could not help feeling that the proposed spend across the markets and advertising types could be used more effectively. He thought that the key was to use the company’s own experience and data ...Starting at €8.20
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JWT China: Advertising for the New Chinese Consumer
Koll, ElisabethCase HBS-809079-EMarketingThis case analyzes the business strategy and expansion of JWT China from the late 1990s to 2008. As part of the world's fourth largest marketing communications network, JWT China grew into one of the largest integrated communications companies in China operating from offices in various parts of the country. The case provides students with a comprehensive history of and insights into China's advertising industry and the challenges for foreign and ...Starting at €8.20
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Financial Networks and Informal Banking in China: From Pawnshops to Private Equity
Koll, ElisabethCase HBS-809111-EFinanceProvides an analysis of why informal financial networks and institutions still play an extremely important role in China's economy in the 21st century. Although China has emerged as one of the fastest growing economies in the world, it still suffers from a weak financial system dominated by state-controlled banks and severely limited access to capital for private entrepreneurs and consumers. The case shows how the political climate, economic regu...Starting at €8.20
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The Rong Family: A Chinese Business History (TN)
Koll, ElisabethTeaching Note HBS-813082-ETeaching Note for 308066Starting at €0.00
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ReSource Pro
Applegate, Lynda M.; Kerr, William R.; Koll, Elisabeth; Lane, DavidCase HBS-812031-EEntrepreneurshipMatt Bruno, founder and general manager of ReSource Pro, left his job working for a New York City-based insurance program shortly after the World Trade Center bombing and arrived in China. Initially he planned to teach English, but soon the entrepreneurial spirit of the country caused him to begin exploring opportunities. He returned to New York and talked his former boss into allowing him to start a back-office services firm for their insurance ...Starting at €8.20
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JWT China: Advertising for the New Chinese Consumer (TN)
Koll, ElisabethTeaching Note HBS-813080-EMarketingTeaching Note for 809079Starting at €0.00
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Enterprise Culture in Chinese History: Zhang Jian and the Dasheng Cotton Mills, Teaching Note
Koll, ElisabethTeaching Note HBS-813081-EEntrepreneurshipTeaching Note for 308068.Starting at €0.00