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Using Accounting Analytics to Make an Investment Decision
Jayasree Mangalagiri; G.B.S. NaiduCase IVEY-9B16B013-EAccounting and Control, Entrepreneurship, StrategyIn 2015, Hanuman Singh, a portfolio investor, was looking for investment opportunities in India. His friend Ram Naik suggested Singh invest in Tata Consultancy Services Limited, an information technology company based in Mumbai. Singh’s normal practice was to look at the company balance sheets, understand the company’s strategy, and then decide whether to invest. But he recently had a bitter investing experience when the company he invested in we...Starting at €8.20