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United Parcel Service (B) (Spanish version)
Sonnenfeld, Jeffrey A.; Lazo, MeredithCase HBS-420S19Leadership and People ManagementWith expansion into other countries (Germany), new areas of service (air express), and new ventures (two small acquisitions), UPS had to decide how to adjust its human resource policies to businesses and people which were substantially different from its traditional ones. The objective is to examine the tradeoffs in changing strong cultures and well established hiring, promotion, and reward practices to meet business needs.Starting at €5.74