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Eliminate the Middleman? (HBR Case Study and Commentary)
Huang, Ming-Hui; Riggs, Bruce K.; Lynn, Barry C.; Dongsheng, Wang; Gaffney, PaulArticle HBS-R0603A-EService and Operations ManagementGreg Jamison, the head of global sourcing at USTech, has a complicated situation on his hands. The U.S. consumer electronics giant has long outsourced much of the design and production of its branded offerings to TaiSource, an original design manufacturer, or ODM, in Taiwan. TaiSource, in turn, has moved most of its manufacturing to Beijing, giving USTech many of the cost benefits--and none of the hassles--of sourcing in China. But commodity prod...Starting at €8.20