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Cembrit Holding A/S: At a Crossroads
Romeo TurcanCase IVEY-9B17M008-EStrategyCembrit Holding A/S (Cembrit), the second-largest producer of fibre cement products in Europe, had experienced a period of restructuring, acquisitions, and consolidation as a result of having acquired fibre cement companies involved in production, sales, and distribution throughout Europe and closing down its own production in Denmark. After years of restructuring and struggling, growth had finally picked up, with turnover reaching an average of ...Starting at €8.20