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Amenazas globales: diagnóstico y acción
Done, Adrian A.Article ART-2076Service and Operations Management, Strategy¿Cuánto tiempo dedica a pensar en las grandes cuestiones que afectarán a su vida personal y profesional en los próximos 20 años? Si está tan ocupado como la mayoría de sus colegas, no mucho. Pero las perspectivas de la economía mundial son peores hoy que cuando la crisis crediticia tocó fondo, así que de nada sirve esconder la cabeza. Es mejor atisbar las tendencias globales que acechan en el horizonte, analizar a fondo las fuerzas subyacentes y ...Starting at €8.20
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Ebola: Managing to Save Lives
IESE InsightArticle ART-2676-EService and Operations ManagementA year after the outbreak of Ebola in West Africa in March 2014, health-care experts are cautiously optimistic that the epidemic appears to be slowing. Although the outlook is brighter than a year ago when the first case was detected in Guinea, there is still a long way to go and many lessons to be learned in managing a crisis of this scale, related to institutional shortfalls, international coordination, engagement with local stakeholders and, m...Starting at €8.20
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How Managers' Everyday Decisions Create--or Destroy--Your Company's Strategy
Bower, Joseph L.; Gilbert, ClarkArticle HBS-R0702C-EStrategyThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Senior executives have long been frustrated by the disconnection between the plans and strategies they devise and the actual behavior of the managers throughout the company. This article approaches the problem from the ground up, recognizing that every time a manag...Starting at €8.20
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Ciudades inteligentes, progreso sostenible
Barrionuevo, Juan Manuel; Berrone, Pascual; Ricart Costa, Joan EnricArticle ART-2152StrategyRío de Janeiro tiene que garantizar la seguridad de seis millones de habitantes, mientras que ciudades como Barcelona luchan por consolidar su marca turística sin perder músculo empresarial. Las urbes se enfrentan a numerosos retos que condicionan su futuro, como la masificación, la movilidad o la contaminación. Se necesitan modelos de desarrollo que los transformen en oportunidades. Los autores proponen una metodología de planificación estratég...Starting at €8.20
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Smart Cities, Sustainable Progress
Barrionuevo, Juan Manuel; Berrone, Pascual; Ricart Costa, Joan EnricArticle ART-2152-EStrategyWith urbanization on the rise globally, failure to adapt to the new urban reality could be disastrous for cities facing unprecedented demographic, economic, social and environmental challenges. Development models are needed to transform such challenges into opportunities. The authors outline the strategic planning methodologies needed to create smart cities sustainable, innovative, connected and socially cohesive places that enhance the quality...Starting at €8.20
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How Managers' Everyday Decisions Create--or Destroy--Your Company's Strategy (Spanish version)
Bower, Joseph L.; Gilbert, ClarkArticle HBS-R0702CStrategyThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Senior executives have long been frustrated by the disconnection between the plans and strategies they devise and the actual behavior of the managers throughout the company. This article approaches the problem from the ground up, recognizing that every time a manag...Starting at €8.20
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Banana War Maneuvers (Spanish version)
Bucheli, MarceloArticle HBS-F0511EStrategyHow Dole beat Chiquita by working around a restrictive EU trade policy instead of struggling against it.Starting at €8.20
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Mastering the Management System (Spanish version)
Kaplan, Robert S.; Norton, David P.Article HBS-R0801DStrategyWorld-class processes won't lead to success without the right strategic direction, and the best strategy in the world will get nowhere without strong operations to execute it. In this article, Kaplan, of Harvard Business School, and Norton, founder and director of the Palladium Group, explain how to effectively manage both strategy and operations by linking them tightly in a closed-loop management system. The system comprises five stages, beginn...Starting at €8.20
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Singapore Airlines' Balancing Act (Spanish version)
Heracleous, Loizos; Wirtz, JochenArticle HBS-R1007PStrategySIA has delivered healthy financial returns; it has never had an annual loss; and except for the initial capitalization, the Asian airline has funded its growth itself while paying dividends every year.Starting at €8.20
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The Wise Leader (Spanish version)
Nonaka, Ikujiro; Takeuchi, HirotakaArticle HBS-R1105BStrategyexperiential knowledge that enables people to make ethically sound judgments. Wise leaders demonstrate six abilities. They make decisions on the basis of what is good for the organization and for society. They quickly grasp the essence of a situation and fathom the nature and meaning of people, things, and events. They provide contexts in which executives and employees can interact to create new meaning. Phronetic leaders use metaphors and stori...Starting at €8.20