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Competing on Resources (Spanish version)
Collis, David J.; Montgomery, Cynthia A.Article HBS-R0807NStrategyHow do you create and sustain a profitable strategy? Many approaches have focused managers' attention inward, urging them to build a unique set of corporate resources and capabilities. In practice, however, identifying and developing core competence too often becomes a feel-good exercise that no one fails. Collis and Montgomery, of Harvard Business School, explain how a company's resources drive its performance in a dynamic competitive environmen...Starting at €8.20