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CarMax: Disrupting the Used Car Market, Teaching Note
Luo, Hong; Wells, John R.Teaching Note HBS-718434-EStrategyTeaching Note for case 717506.Starting at €0.00
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CarMax Inc.: Disrupting the Used-Car Market
Wells, John R.; Luo, HongCase HBS-717506-EStrategyThis case explores a method of value creation through exploiting synergies that exist in an environment where there is diversity. The context of the case is a farm where biodiversity is leverage to create value. This is contrasted to industrial farming which operates on the principles of economies of scale. The case also provides an opportunity for students to discuss the environmental impact of different types of operating systems.Starting at €8.20