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Lajpal Tea: Black Gold at Stake-Supplier Selection
Alison Konrad; Abdul Rehman Shaikh; Asad Ali QaziCase IVEY-9B19D020-EService and Operations ManagementIn September 2014, the national logistics manager at Lajpal Tea Pvt. Limited (Lajpal Tea), a leading tea brand in Pakistan, received notice that one of his key logistics service providers would soon terminate his service contract for transportation servicStarting at €8.20
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Supply Chain Collaboration at JD.com
Yinan Qi; Paul W. Beamish; Xin Li; Ke GongCase IVEY-9B21D009-EService and Operations Management, StrategyAt the November 2019 Open Day conference, the vice-president of JD.com shared his understanding of the role that supplier collaboration played in an uncertain environment. Through 15 years of fast growth, JD.com had become the largest business-to-consumer platform in China with more than 30,000 suppliers. Using a boundless retail strategy, JD.com had to build a seamless channel from supplier to customer, which required a close look at how to coll...Starting at €8.20
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The International Committee of The Red Cross: Development of an Ethical Procurement Policy
Elodie Le Grand, Remi Charpin, Marie-Ève RancourtCase IVEY-W24873-EService and Operations ManagementThe Asia sourcing manager at the International Committee of the Red Cross (ICRC), a humanitarian organization working in conflict areas, had contributed to the 2009 creation of an ethical procurement policy to respond to urgent needs around the world. HerStarting at €8.20
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Hongxuan Agriculture: Innovations in the Value Chain
Yingying Wang; Shuting Li; Ning Su; Xiangfeng ChenCase IVEY-9B19D009-EService and Operations ManagementIn June 2018, the president of Hongxuan Agriculture Group (Hongxuan), which operated in the Chinese egg industry, was aware that an ongoing trade dispute between China and the United States might affect both his industry and future financing for his compaStarting at €8.20
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Butterfly Edufields: Different Shades of Capacity
Kalyana C. Chejarla; Sourabh Bhattacharya; Siddhartha ModukuriCase IVEY-9B19D003-EService and Operations ManagementIn April 2017, Butterfly Edufields Pvt. Ltd., in Hyderabad, India, was experiencing a rapid growth in demand and needed to find ways to expand its capacity to meet this demand without significantly increasing costs. The company created innovative teaching and learning products for students in grades 1 through 10. Working with these products hands-on helped students understand various mathematics and science concepts such as magnetism, light, and ...Starting at €8.20
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MICA Dining Hall: Debottlenecking Operations
Subrat Sarangi; Sudiksha PatilCase IVEY-9B19D001-EService and Operations Management, StrategyIn July 2018, MICA, Ahmedabad, one of the leading management institutions in India, was experiencing bottlenecks in its dining hall that were delaying regular operations during peak lunch hours. The lunch break was for about 75 minutes between classes. The dining hall catered to 480 people at any given time—not only students but also faculty members and other MICA staff. After eating lunch at the dining hall, many students had to rush to post-lun...Starting at €8.20
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Goodbaby Group: The Upfront Warehouse Decision
Huan Zheng; Yuanzheng Ma; Du Chen; Stephan VachonCase IVEY-9B20D018-EService and Operations Management, StrategyJinrun Li, chief operating officer for Goodbaby Group (Goodbaby), had to make a decision about opening a new store in a high-end mall in Shanghai, China. Goodbaby was going to manage the store for one of its clients, who had its own specifications for theStarting at €8.20
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Mini Iron & Alloys Private Limited: Springing into a New Future
Rajiv Misra; Arohini Narain; Shloka JaiswalCase IVEY-9B20D020-EEntrepreneurship, Service and Operations Management, StrategyThe case details the challenges of running a small manufacturing enterprise in India. The current operations at Mini Iron & Alloys Private Limited (MIA), which produced springs for rail wagons, were stable, and business had grown. However, the demand forStarting at €8.20
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Iloof: Expanding from Online to Offline Channels
Yi Liao; Jing Chen; Hubert Pun; Jun LiCase IVEY-9B20D014-EEntrepreneurship, Service and Operations Management, StrategyIloof Technology Co. Ltd. was a Chinese start-up high-technology company at the forefront of the smart water bottle market, one of the newest sectors in the reusable water bottle industry. Smart bottles or cups, also known as interactive water bottles, were technologically advanced devices that had wireless communication capabilities to connect with electronic devices, such as smart phones. They also helped record and optimize the user’s water in...Starting at €8.20
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Jay Bharat Spices Pvt. Ltd.: A Spicy Quandary
Shravan M Parsam, Amol S. Dhaigude, Sidhartha PadhiCase IVEY-W25298-EDecision Analysis, Service and Operations ManagementJay Bharat Spices Pvt. Ltd., a company located in Cuttack, India, was involved in the manufacturing and distribution of spices across India under the brand name Bharat Masala. The company specialized in producing basic spices such as turmeric powder, cumin powder, and chili powder. The senior management team had recently noticed a rise in demand for the spice garam masala in the East India market and asked the company’s vice-president of East Ind...Starting at €8.20